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Martinsville TV ratings UPDATE

UPDATE: Last Sunday’s NASCAR Cup Series playoff race at Martinsville (Va.) averaged a 1.65 rating and 2.72 million viewers on NBC, marking the most-watched fall race at the track since 2017 (2.78M). Ratings increased 20% and viewership 21% from last year, when the race aired on NBCSN (1.4, 2.25M).

Unlike last year, Martinsville was the penultimate race of the season. Compared to last year’s penultimate race — Phoenix on the NBC broadcast network — ratings inched up 1% (from 1.63) and viewership 6% (from 2.57M).

The previous day’s Xfinity Series race at Martinsville averaged a 0.8 and 1.32 million on NBC. It was the first Xfinity race at the track since 2006.

Sports Media Watch

ORIGINAL POST 11-3-2020: NBC earned a 1.65 rating with 2.740 million viewers for Sunday’s XFINITY 500 Cup Series race at Martinsville Speedway.

That is up slightly over last year’s Phoenix race, which was next-to-last in 2019.