Visit NASCAR increasing merchandise licensing efforts page

NASCAR increasing merchandise licensing efforts

As WWE star John Cena rolled down a scenic highway in the most recent “The Fast and the Furious” movie this summer, a child...
Visit NASCAR, FanDuel announce multi-year partnership page

NASCAR, FanDuel announce multi-year partnership

National Association for Stock Car Auto Racing, LLC (“NASCAR”), and FanDuel, the premier online gaming company in North ...
Visit Goodyear’s NASCAR sponsorship is the most recognized in sports page

Goodyear’s NASCAR sponsorship is the most recognized in sports

Goodyear’s status as the official tire of NASCAR is the most recognized sponsorship in sports, according to the 17th annual...
Visit Lettuce Entertain You Restaurants named Official Food and Beverage partner of NASCAR Chicago Street Race weekend page

Lettuce Entertain You Restaurants named Official Food and Beverage partner of NASCAR Chicago Street Race weekend

Today, NASCAR announced a new partnership with Chicago-based restaurant group Lettuce Entertain You Restaurants (Lettuce...
Visit PrizePicks becomes an official fantasy sports partner of NASCAR page

PrizePicks becomes an official fantasy sports partner of NASCAR

PrizePicks, the largest fantasy sports operator in North America, today announced that the company has signed an agreement...
Visit Lego becomes new NASCAR licensee, releases NASCAR Next Gen Camaro: UPDATE page

Lego becomes new NASCAR licensee, releases NASCAR Next Gen Camaro: UPDATE

NASCAR is building connections with future fans by giving them something extraordinary to build themselves. Beginning today...
Visit Powerball becomes official partner of NASCAR® page

Powerball becomes official partner of NASCAR®

NASCAR announced today that Powerball, the game that has inspired the country with the chance to become a millionaire all...
Visit Hurley x NASCAR Collaborate to Launch Line of Beach and Surf Apparel page

Hurley x NASCAR Collaborate to Launch Line of Beach and Surf Apparel

NASCAR and Hurley, the iconic action-sports brand, announced today a collaboration that will deliver a brand-new collection...
Visit NASCAR Chicago Street Race Partners with Four Leaf Productions page

NASCAR Chicago Street Race Partners with Four Leaf Productions

Today, NASCAR announces a partnership with Four Leaf Productions (FLP) for the first-ever NASCAR Cup Series and NASCAR Xfinity...
Visit Craftsman Returns as Title Sponsor of the Truck Series page

Craftsman Returns as Title Sponsor of the Truck Series

NASCAR and Stanley Black & Decker (NYSE: SWK), the world’s largest tool company and a leader in outdoor equipment, today...
Visit Camping World Yet to Renew Truck Series Sponsorship Deal page

Camping World Yet to Renew Truck Series Sponsorship Deal

Camping World’s longtime title sponsorship of NASCAR’s Truck Series expires after this year, and the future of the deal...
Visit Arrowhead Brass Signs Multi-Year Deal with NASCAR, Launches “Arrow-Up” Award page

Arrowhead Brass Signs Multi-Year Deal with NASCAR, Launches “Arrow-Up” Award

Arrowhead Brass, a leading US-based global manufacturer of quality lead-free plumbing and irrigation products, has announced the signing of a multi-year agreement as a NASCAR Contingency Sponsor in both the Xfinity Series and Camping World Truck Series.  As part of...
Visit Credit One Bank Unveils New NASCAR American Express Credit Card page

Credit One Bank Unveils New NASCAR American Express Credit Card

National Association for Stock Car Auto Racing, LLC (“NASCAR”)  and Credit One Bank® are kicking off the 2022 racing season with the launch of a new credit card designed for the ultimate race fan, the Credit One Bank NASCAR® American Express® Card...
Visit NASCAR Partners with Tech Solutions Provider Southern Computer Warehouse page

NASCAR Partners with Tech Solutions Provider Southern Computer Warehouse

National Association for Stock Car Auto Racing, LLC (“NASCAR”) continues to deliver on its commitment to evolve the racing...
Visit United Rentals Named Official Rental Equipment Partner of NASCAR page

United Rentals Named Official Rental Equipment Partner of NASCAR

NASCAR and United Rentals, the largest equipment rental company in the world, announce a multiyear partnership that will designate it as the “Official Rental Equipment Partner of NASCAR” beginning in 2022. The wide-ranging agreement will span across the sanctioning...
Visit NASCAR and BetMGM Announce Multi-year Sports Betting Partnership page

NASCAR and BetMGM Announce Multi-year Sports Betting Partnership

NASCAR and BetMGM, a market-leading sports betting and iGaming platform, today announced a multi-year sports betting partnership. As an Authorized Gaming Operator of NASCAR, BetMGM will collaborate with NASCAR to create and promote engaging sports betting experiences...
Visit Blue-Emu signs partnership with NASCAR; will sponsor May Cup race at Martinsville page

Blue-Emu signs partnership with NASCAR; will sponsor May Cup race at Martinsville

NASCAR and Blue-Emu have announced a multi-year agreement designating the company as an Official Partner of NASCAR, Martinsville Speedway and Motor Racing Network (MRN). As part of the agreement, Blue-Emu will serve as the entitlement sponsor of NASCAR Cup Series™ ...
Visit NASCAR, Elgin Sweeper renew NASCAR Green partnership page

NASCAR, Elgin Sweeper renew NASCAR Green partnership

NASCAR and Elgin Sweeper announced today a multi-year partnership renewal, continuing the designation of the leading manufacturer of street sweepers, special industrial, and airport applications as the “Official Sweeper of NASCAR Green...
Visit NASCAR and K&N Engineering announce multi-year official partnership renewal page

NASCAR and K&N Engineering announce multi-year official partnership renewal

NASCAR and K&N Engineering announced a multi-year extension, continuing the company’s designation as the “Official Performance Filter of NASCAR®.” The renewed agreement solidifies K&N Engineering’s activation across the sport while evolving the longstanding...
Visit Cometic Gasket to sponsor pole award in NASCAR Gander RV & Outdoors Truck Series page

Cometic Gasket to sponsor pole award in NASCAR Gander RV & Outdoors Truck Series

DAYTONA BEACH, Fla. (Feb. 4, 2020) – NASCAR and Cometic Gasket, Inc. announced today an expansion of their multi-year official partnership, designating the company the sponsor of the NASCAR Gander RV & Outdoors Truck Series™ pole award. The Cometic Gasket Pole ...