April 27, 2011
- Big Red Partners with Tommy Baldwin Racing: Tommy Baldwin Racing is pleased to announce that Big Red, Inc. will partner with the team for five NASCAR Sprint Cup Series races in the 2011 season. Dave Blaney will pilot the #36 Big Red Chevy beginning at Infineon Raceway June 26. The #36 will also carry the Big Red colors at Kentucky, Indianapolis, Chicago and Texas. Big Red, with its distinctive flavor and widespread distribution in 44 states, was one of the nation’s fastest growing soft drink brands in 2010. Big Red and its subsidiaries have held key sponsorships in many professional sports, including the PGA, LPGA, MLS, NBA, NFL and MLB, and actively participate in various youth development grassroots sports programs such as cycling, soccer and baseball. Big Red, Inc. subsidiary ALL SPORT Body Quencher was the primary sponsor of the #36 Chevy at Martinsville Speedway and an associate sponsor at Talladega Superspeedway this season. “We are very excited to work with Big Red this season,” said TBR owner Tommy Baldwin. “We have worked very hard to build a successful race team. To have companies like Big Red support us is a privilege.”(Tommy Baldwin Racing)(4-27-2011)
- Baldwin names 19 race sponsor for #36 team: Golden Corral and Tommy Baldwin Racing (TBR) announced a partnership for the remainder of the 2011 NASCAR Sprint Cup Series (NSCS) season. Golden Corral will be the primary sponsor of the #36 Chevy for 19 of the 28 remaining NSCS races and associate sponsor for the other nine races. Dave Blaney will pilot the #36 Golden Corral Chevy beginning this weekend at Richmond International Raceway. Through the remainder of the season, Golden Corral and TBR will run the “Racing for America’s Families” promotion for each race. Each time the #36 Golden Corral Chevy finishes in the top-10, Golden Corral will offer a one-day “Kids Eat Free” promotion the immediate Monday following the top-10 event. Details of the offer include:
· Free kids buffet with an adult buffet purchase at regular price at participating locations.
· Limit of two (2) free kid’s meals per adult buffet purchased.
· Requires a printed copy of official race results from a newspaper or website.
In addition to the “Kids Eat Free” promotion, Golden Corral will make a $5,000 donation to the Disabled American Veterans (DAV) on behalf of its operators. “We are thrilled to team up with TBR and Dave and extend our already successful partnership,” said Ed Gleich, VP of National Marketing for Golden Corral. “This is a great way to reward families and recognize the Disabled Veterans who have honorably served our country.” Golden Corral supported TBR in both the Daytona 500 and Aaron’s 499 superspeedway races. Blaney drove the #36 Golden Corral Chevy to the front in both events, including leading 21 laps at Talladega Superspeedway.
“We are thrilled to have Golden Corral come back and support us for the rest of the season,” explained TBR owner Tommy Baldwin. “Golden Corral is a well-established company, and we are proud they recognized our team’s hard work and performance. We look forward to competing for a top-10 for the ‘Racing for America’s Families’ promotion and will work hard to build successful programs with all of our partners.”(Tommy Baldwin Racing)(4-27-2011) - At Richmond International Raceway:
· Originally known as the Atlantic Rural Exposition Fairgrounds, Richmond International Raceway held its first race in 1946 as a half-mile dirt track.
· The first NASCAR Sprint Cup race was April 19, 1953.
· The spring 1964 race was run on a Tuesday night under temporary lighting.
· The track name changed to Virginia State Fairgrounds in 1967.
· The track surface was changed from dirt to asphalt between races in 1968.
· The track name changed to Richmond Fairgrounds Raceway in 1969.
· Track was re-measured to a half-mile in April 1969; then to .542-mile in September.
· The track was rebuilt as a three-quarters-mile D-shaped oval following the Feb. 21, 1988 race.
· The first race under permanent lights was Sept. 7, 1991.
· The first season with both races as night races was 1999.
· There have been 109 NASCAR Sprint Cup races at Richmond since the track opened in 1953.
· The current 400-lap race length was established on the .542-mile measurement in March 1976.
· Buck Baker won the pole in 1953.
· Lee Petty won the first race in April 1953.
· There have been 48 different pole winners, led by Bobby Allison and Richard Petty (eight).
· Jeff Gordon (five) leads active drivers with five poles.
· 47 different drivers have posted victories at Richmond, led by Richard Petty (13).
· Dale Earnhardt Jr., Tony Stewart, Jimmie Johnson and Terry Labonte (three) lead active race winners.
· Car owner Richard Petty has won 15 races at Richmond, more than any other team.
· 63 of 109 races have been won from the top five starting positions, including 22 from the pole.
· The last driver to win from the pole was Kyle Busch in May 2010.
· 13 of the past 16 races have been won from the top 10, but three of the last six have been won from a starting position outside the top 10.
· The furthest back in the field a race winner has started was 31st, by Clint Bowyer in 2008’s spring race.
· Kyle Petty became the first third-generation NASCAR race winner when he won his first race, at Richmond, on Feb. 23, 1986. Richard Petty posted his first Richmond victory in 1961 and Lee won the very first Richmond race in 1953.
· Three active drivers have a finish inside the top 10: Kyle Busch (5.2), Denny Hamlin (8.0) and Clint Bowyer (9.8).
· Five of the last six races have had a margin of victory less than one second.
· There have been 271 NASCAR Sprint Cup races in Virginia.
· 161 drivers in NASCAR’s three national series (all-time) have their home state recorded as Virginia.
· There have been 18 race winners from Virginia in NASCAR’s three national series.(NASCAR) - Crew chief swap at Gibbs?: supposedly a crew chief swap has been discussed and is imminent between the #11 and #20 Joe Gibbs Racing teams. The swap would send #11-Denny Hamlin’s crew chief Mike Ford to #20-Joey Logano with Logano’s crew chief Greg Zippadelli to the #11 garage.
2011 has been a dismal year for Hamlin having scored just one top-10 finish through the first eight-races of the season. Logano is 66-points out of a playoff spot in NASCAR’s Chase for the Sprint Cup. Expect to see the change within the next few weeks if not sooner.(Captian Thunder)(4-27-2011) - RCR still looking for sponsorship in a few races for #33 car: #33-Clint Bowyer, was the guest on the NASCAR Weekly Video Teleconference. One question concerned sponsorship of the #33 in 2011:
Q. I was watching the Texas race, and you ran real well there, and afterwards when you were doing an interview, you were sort of inviting other people, or companies, to come and sponsor your car. I just wondered if you could talk a moment about the landscape for getting sponsors, how difficult it is, how challenging it is, in these economic times.
CLINT BOWYER: Very challenging. It’s challenging for every race team. I mean, everybody is — haven’t been on easy street really, but for lack of a better term, things have been pretty easy to come by sponsors and things over the years. And through the economy the way it is and a lot of things happening, you know, it has made it a lot more difficult, and we do have some open races toward the end of the year. It’s important to me to make sure that I do everything I can possibly do, not only in the race car but like I did there at Texas outside the race car to make sure that I help Richard and everybody at RCR sell sponsorship. We’re as big a part of it as anybody, and if we’re not doing our job, it makes their job even more difficult.
and as for Bowyer’s Contract:
Q. Since last week they [RCR] announced Burton had re-signed, that kind of leaves you at RCR as the lone guy over there at RCR to re-sign for next year. I was wondering if you’ve made any progress on that in the last three months.
CLINT BOWYER: Yeah, we haven’t — I’ve talked to Richard a couple times, and hopefully we’re getting close object that. I’ve just been having fun at the racetrack, focusing on what I can do. I haven’t won, but we’ve been running well. The last four races have been really solid for us. If you go have fun at the racetrack then I feel like the rest will come. We’ve been doing that and doing a good job at that, and hopefully we can get our sponsors locked in and get everything put in place and not have to worry about it.(Team Chevy)(4-27-2011) - Special scheme for Truex at Richmond: Martin Truex Jr. will climb behind the wheel of the #56 NAPA Ultimate Tune-Up Toyota for Saturday’s NASCAR Sprint Cup race at Richmond. The special scheme launches NAPA AUTO PARTS’ big May promotion which gives consumers up to $75 back when purchasing specific NAPA “tune-up” related products. Qualified purchases can be made at NAPA stores or installed at NAPA AutoCare Centers or participating installer shops. NAPA Racing will host Honorary Pit Crew Member Marvin Gurganus. He is the general manager of the Colony Tire parts division in Edenton, N.C. He will be honored in NAPA pre-race festivities and have his name decaled on the #56 Toyota. Crew chief Pat Tryson on Preparing for Richmond: “The NAPA team tested in Orlando, Fla., at Walt Disney World Speedway on April 12-13. We wanted to try some different stuff with the rear bar and some front suspension packages to dial in the short tracks like Richmond.”(MWR), see an image of the car on my #56 Team Schemes page.(4-27-2011)
- Testing at Indy next week: Kurt Busch and his Steve Addington-led #22 Penske Racing team are among those teams testing for Goodyear at Indianapolis Motor Speedway next week (May 4-5) in preparation for the July 31 Brickyard 400. They will have their “PRS-750” and “PRS-738” Shell-Pennzoil Dodge Chargers on hand for the testing. “The ‘750’ is a brand new car and the ‘738’ is the car we raced at Phoenix,” said crew chief Addington. “This is one of the most important tests of the season and we’re happy that we’ll be one of the teams there helping out our friends at Goodyear.”(Tom Roberts PR). other teams scheduled to test: #21-Bayne (Ford), #27-Menard (Chevy), #42-Montoya (Chevy), #56-Truex Jr. (Toyota)(4-27-2011)
- University of Miami NASCAR Kinetics Team Triumphant: The University of Miami’s first-year NASCAR Kinetics team pulled into Victory Lane having been declared the winner in the Spring 2011 edition of the “NASCAR Kinetics: Marketing in Motion” competition. The UM team placed first, trailed by Oklahoma State University and Coastal Carolina University, in their first semester participating in the competition. This groundbreaking program gave teams an opportunity to work through real-world business challenges facing the motorsports industry. The national marketing challenge came down to the wire, with students from UM’s Sport Administration program defeating 11 universities from across the country.
The NASCAR Kinetics competition consisted of two marketing innovation case studies and an official viewing party for a NASCAR race. Through a promotional partnership with Homestead-Miami Speedway, these potential leaders in the racing industry hosted an official NASCAR viewing party during the race at Texas. The UM team was the top performer in both case studies and received the highest marks for their April 9th “M&M’s Makes Race Day Fun” viewing party held at Smoke’t Southern Kitchen & Tap across from the Coral Gables campus.
“We felt confident the whole time” said team leader Justin Leiser, “but we didn’t expect anything; we knew the competition was going to be very close.” A senior from Clearwater, Fla., Leiser combined classroom knowledge as well as insight he gained during past internships with Homestead-Miami Speedway and International Speedway Corporation’s corporate marketing team. “It was an amazing opportunity to put experience into action and provide NASCAR and its partners with creative marketing ideas. We worked well as a team, threw a fantastic viewing party and to be declared the winner is a huge thrill for us.”
The winning participants also included senior Alex Bryant of Durham, N.C., a past public relations intern of Homestead-Miami Speedway as well as senior Ethan Alpern of Encino, Calif., sophomore Lucas Schutt of Trumansburg, N.Y., and senior Matt Small of Rutherford, N.J., all of whom volunteered during NASCAR’s Ford Championship Weekend in Homestead, Fla. last November. With the victory, NASCAR will fly the team and their faculty advisors from the University of Miami School of Education, Dr. Windy Dees and Dr. Warren Whisenant, to Charlotte on May 18 for five days to be guests for the NASCAR Sprint All-Star Race on May 21. While there, the students will have the opportunity to meet marketing representatives of NASCAR sponsors and get a behind-the-scenes look at NASCAR facilities from officials.(HMS PR)(4-27-2011) - DRAW•TITE sponsoring Wimmer, Key Motorsports: Key Motorsports announced DRAW•TITE, with its line of “Tested Tough” hitches will sponsor the #40 Chevy with driver Scott Wimmer in Friday night’s BUBBA Burger 250 NASCAR Nationwide Series race at Richmond. DRAW•TITE, part of Cequent Performance Products, has held the lead in the manufacture of quality towing systems since 1946. (Key Motorsports PR)(4-27-2011)
- OneMain Financial primary sponsor on the No. 2 for the rest of 2011 season: This weekend, the #2 Chevy will sport the familiar OneMain Financial paint scheme, which has already adorned the Kevin Harvick Inc. machine three times this season. Richmond will kick off the organization’s 26-race streak as primary sponsor of the #2 until the end of the 2011 season.(KHI)(4-27-2011)
- Rensi still in business but scaled back: Team Rensi has scaled back, but has not ceased operation. Kevin Lepage was asked to drive for Means Motorsports by racedaysponsor.com since the #24 is not entered at Richmond. The team is focusing their efforts to run several strategic races for a sponsor, for which Lepage is still the named driver. Additionally, the team will be making a couple of announcements in the coming weeks for the second half of the season and into 2012.(Diamond III PR)(4-27-2011)
- Hornaday, Papis & Truex visit Dover: With the May 13-15, 2011 race weekend at Dover International Speedway just around the corner, fans got a treat today as three NASCAR drivers paid a visit to the track for a day full of activities. NASCAR Camping World Truck Series drivers Ron Hornaday Jr. and Max Papis, along with NASCAR Nationwide Series driver Ryan Truex, spent the day at the Monster Mile doing everything from calling ticket holders to giving fans and media rides around the track, and even signing autographs in The Colonnade at Dover Downs Hotel & Casino. A few lucky ticket holders for the upcoming race weekend got calls and voicemails from the three drivers, and a few walk-up customers to the ticket offices got a nice surprise when they realized some of their favorite drivers were behind the counter. One fan even went so far as to take the shirt off his back to get autographs from Hornaday and Papis. The three NASCAR stars ended the day by signing autographs for approximately 200 fans that gathered in The Colonnade at Dover Downs Hotel & Casino.(Dover International Speedway PR)(4-27-2011)
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