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Stopped updating these pages after 2016. Full commercial breakdowns are still available at CawsnJaws.


  • Commercial Breakdown/Driver Focus Summary Report for the Sprint Cup 2010 Season:
    Statistics need no introduction; they speak for themselves. These were culminated from my Commercial Breakdowns/Driver Focus Reports for the 2010 season.
    Total number of commercials per network:
    Fox (12 races): 1,396
    TNT (6 races): 809
    ESPN/ABC (17 races): 2,004
    SPEED (2 races): 217
    Total for all networks: 4,426
    Total number of minutes of race broadcast to minutes of commercial times per network:
    Fox (12 races): 2,878 total (2,208 race/670 commercial)
    TNT (6 races): 1,525, total (1,132 race/393 commercial)
    ESPN/ABC (17 races): 3,747 total (2,599 race/1,148 commercial)
    SPEED (2 races): 414 total: (318 race/96 commercial)
    Total for all networks: 8,564 (6,257 race/2,307 commercial) Total number of times that companies that sponsored commercials during race broadcasts were shown over the racing season:
    Fox (12 races): 813
    TNT (6 races): 446
    ESPN/ABC (17 races): 1,211
    SPEED (2 races): 119
    Total for all networks: 2,589
    Total number of promos during race broadcasts and the number of minutes they were seen:
    Fox (12 races): (1 hr. 14 min. 20 sec.)
    TNT (6 races): (1 hr. 3 min. 40 sec.) **
    ESPN/ABC (17 races): (1 hr. 5 min. 5 sec.)
    SPEED (2 races): (5 min. 40 sec.)
    Total for all networks: 3 hrs. 30 min. 5 sec.
    **This number is high due to TNT’s ‘Wide Open Coverage’ of the Coke Zero race, where commercials are shown on a split-screen with the race broadcast.
    Number of missed restarts per network:
    Fox (12 races): 0
    TNT (6 races): 0
    ESPN/ABC (17 races): 2
    SPEED (2 races): 0
    Total for all networks: 2
    Number of ‘mystery cautions’:
    Fox (12 races): 6
    TNT (6 races): 4
    ESPN/ABC (17 races): 6
    SPEED (2 races): 0
    Total: 16
    Number of male enhancement ads per network: (Of all commercials, these were the ads that many CawsnJaws.com readers found the most offensive)
    Fox (12 races): 15
    TNT (6 races): 5
    ESPN/ABC (17 races): 34
    SPEED (2 races): 3
    Total for all networks: 57
    Number of ‘Digger’ sightings (Fox only): 97
    Total number of times drivers were focused on in 2010:
    Jimmie Johnson – 5,502
    Kyle Busch – 4,287
    Jeff Gordon – 4,207
    Kevin Harvick – 4,007
    Denny Hamlin – 3,963
    Jeff Burton – 3,586
    Kurt Busch – 3,493
    Juan Montoya – 3,225
    Tony Stewart – 3,197
    Greg Biffle – 3,053
    Clint Bowyer – 2,959
    Carl Edwards – 2,872
    Jamie McMurray – 2,782
    Kasey Kahne – 2,556
    Mark Martin – 2,405
    Matt Kenseth – 2,372
    Dale Earnhardt Jr. – 2,191
    Joey Logano – 2,120
    Ryan Newman – 2,083
    David Reutimann – 2,081
    Martin Truex Jr. – 2,019
    A.J. Allmendinger – 1,910
    Paul Menard – 1,436
    Brad Keselowski – 1,428
    Marcos Ambrose – 1,350
    Sam Hornish Jr. – 1,330
    David Ragan – 1,290
    Elliott Sadler – 1,162
    Regan Smith – 895
    Scott Speed – 859
    Bobby Labonte – 611
    Robby Gordon – 598
    Dave Gilliland – 590
    Brian Vickers – 536
    Travis Kvapil – 465
    Casey Mears – 445
    Reed Sorenson – 371
    Kevin Conway – 370
    Bill Elliott – 238
    Aric Almirola – 230
    Dave Blaney – 226
    Joe Nemechek – 208
    Max Papis – 177
    Boris Said – 168
    Michael Waltrip – 163
    Landon Cassill – 143
    Tony Raines – 141
    Mike Bliss – 136
    J.J. Yeley – 136
    Michael McDowell – 134
    David Stremme – 107
    Andy Lally – 97
    Patrick Carpentier – 93
    Mattias Ekstrom – 92
    Ken Schrader – 73
    Jeff Green – 53
    Todd Bodine – 51
    John Andretti – 45
    Robert Richardson Jr. – 41
    Terry Cook – 39
    P.J. Jones – 31
    Scott Riggs – 30
    Chad McCumbee – 23
    Danica Patrick – 21
    Trevor Bayne – 21
    Terry Labonte – 20
    Jeff Fuller – 19
    Johnny Sauter – 17
    Hermie Sadler – 15
    Jason Leffler – 13
    Ron Fellows – 12
    Brendan Gaughan – 11
    Jacques Villeneuve – 11
    Geoffrey Bodine – 8
    Jan Magnussen – 8
    Norm Benning – 6
    Derrike Cope – 5
    Steve Park – 3
    Mike Wallace – 2
    Kirk Shelmerdine – 1
    Crew Chiefs:
    Chad Knaus – 191
    Steve Letarte – 51
    Gil Martin – 43
    Greg Zipadelli – 40
    Mike Ford – 38
    Steve Addington – 38
    Dave Rogers – 28
    Darian Grubb – 22
    Bob Osborne – 22
    Brian Pattie – 21
    Greg Erwin – 17
    Kevin Manion – 15
    Todd Berrier – 12
    Shane Wilson – 11
    Pat Tryson – 11
    Kenny Francis – 8
    Frank Kerr – 8
    Todd Parrot – 8
    Lance McGrew – 6
    Alan Gustafson – 5
    Travis Geisler – 5
    Doug Richert – 4
    Donnie Wingo – 4
    Ryan Pemberton – 3
    Jay Guy – 2
    Tony Gibson – 2
    Scott Miller – 2
    Wally Rogers – 1
    Frank Stoddard – 1
    Slugger Labbe – 1
    Jimmy Elledge – 1
    Team Members:
    Mark ‘Hollywood’ Armstrong – 5
    Randy Rodriguez – 3
    Anwar Parrish – 3
    Shaun Peet – 3
    Kenyatta Houston – 3
    Mitch Lash – 2
    Adam Mosser – 2
    Chris Brook – 2
    T.J. Ford – 1
    Jonathon Billy – 1
    Mike Shiplett – 1
    Owners:
    Chip Ganassi – 27
    Joe Gibbs – 18
    Richard Childress – 17
    Jack Roush – 16
    Richard Petty – 14
    Rick Hendrick – 9
    Felix Sabates – 3
    Roger Penske – 2
    J.D. Gibbs – 1
    Other NASCAR/Racing Stars:
    Junior Johnson – 3
    Carroll Shelby – 2
    Cale Yarborough (video) – 1
    Ricky Rudd (video) – 1
    Alan Kulwicki (photo) – 1
    Ricky Craven (video) – 1
    Taylor Gibbs – 1
    Totals for all pages of this past season’s reports:
    Total type-written pages: 621
    Total commas: 58,812
    Total semi-colons: 24,972
    For Full report go to: cawsnjaws.com;
    And a link to last year’s summary: cawsnjaws.com.(12-14-2010)
  • Race and Commercial Breakdown of the 2010 Ford 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
    Total number of commercials: 141
    Total number of companies or entities advertised: 83
    Total number of brief promos of products/services during the race broadcast: 22
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:30 PM
    Total minutes: 210
    Minutes of race broadcast: 144
    Minutes of commercials: 66
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0 although one debris caution was identified as from debris from a wrecked car, but it was not shown to the viewers
    Number of cars with real flames on them: 1 Kyle Busch’s #18 Toyota
    Number of commercials cut short to return to Denny Hamlin’s pit stop, following trouble: 1 for AT&T
    Number of times selected drivers were focused on:
    Dale Earnhardt Jr. – 15
    Dave Gilliland – 18
    Kevin Conway – 27
    Bill Elliott – 38
    Jeff Gordon – 39
    Regan Smith – 51
    Jeff Burton – 54
    Clint Bowyer – 56
    Aric Almirola – 73
    Kasey Kahne – 87
    Carl Edwards (race winner) – 149
    Kevin Harvick – 188
    Denny Hamlin – 196
    Jimmie Johnson (Champion) – 233
    See full rundown and other races at CawsnJaws.com.(11-22-2010)
  • Race and Commercial Breakdown of the 2010 Kobalt Tools 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
    Total number of commercials: 110
    Total number of companies or entities advertised: 70
    Total number of brief promos of products/services during the race broadcast: 32
    Start time to record race/commercial periods: 3:00 pm
    End time to record race/commercial periods: 6:07 pm
    Total race brdcst time 130 Total comm. brdcst time 57
    Total minutes: 187
    Minutes of race broadcast: 130
    Minutes of commercials: 57
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of gas cans to hitch a ride on a spoiler: 1
    Number of times selected drivers were focused on:
    Dave Gilliland – 17
    Bobby Labonte – 23
    Marcos Ambrose – 35
    David Ragan – 43
    Juan Montoya – 45
    Jeff Gordon – 47
    Jeff Burton – 53
    Greg Biffle – 62
    Mark Martin – 67
    Kyle Busch – 96
    Jimmie Johnson – 128
    Carl Edwards (race winner) – 144
    Kevin Harvick – 151
    Denny Hamlin – 199
    See full rundown and other races at CawsnJaws.com.(11-15-2010)
  • Race and Commercial Breakdown of the 2010 AAA Texas 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
    Total number of commercials: 129
    Total number of companies or entities advertised: 77
    Total number of brief promos of products/services during the race broadcast: 32
    Start time to record race/commercial periods: 3:00 PM
    End time to record race/commercial periods: 6:51 PM
    Total minutes: 231
    Total race brdcst time 167 Total comm. brdcst time 64 Minutes of race broadcast: 167
    Minutes of commercials: 64
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of times ESPN stopped heading to a commercial, because a caution occurred on the track: 1 For Nemechek’s #87
    Number of rock stars who proved, once again, that not all rockers screw up the National Anthem: 1 Kelly Hansen, of Foreigner
    Number of birds flipped, and held that way for a time, on-air: 2
    Number of fascinating shoving matches, to the delight of the crowd: 1
    Number of crest-fallen, temporarily-ousted pit crews: 1
    Number of times selected drivers were focused on:
    Dale Earnhardt Jr. – 8
    Trevor Bayne – 13
    Ryan Newman – 41
    David Ragan – 55
    Jeff Burton – 66
    Matt Kenseth – 66
    Elliott Sadler – 80
    Jeff Gordon – 82
    Paul Menard – 88
    Kyle Busch – 94
    Joey Logano – 97
    Denny Hamlin (race winner) – 157
    Kevin Harvick – 170
    Jimmie Johnson – 189
    See full rundown and other races at CawsnJaws.com.(11-9-2010)
  • Race and Commercial Breakdown of Talladega: For those NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Began recording the times at the Invocation of the race at 1:00 pm, and stopped at the waving of the checkered flag at 6:26 pm (all times are EST). I did not keep records for the pre- and post-race coverage. ESPN was the broadcast team for this event.
    Total number of commercials: 91
    Total number of companies or entities advertised: 65
    Total number of brief promos of products/services during the race broadcast: 30
    Total race brdcst time 154 Total comm. brdcst time 52
    Start time to record race/commercial periods: 1:00 pm
    End time to record race/commercial periods: 4:26 pm
    Total minutes: 206
    Minutes of race broadcast: 154
    Minutes of commercials: 52
    Number of missed restarts: 0 ESPN cut a commercial short to get back to one of them
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of broadcast images of Tony Stewart holding a baby, for the second time this season: 1
    Number of times selected drivers were focused on:
    Carl Edwards – 26
    Dave Gilliland – 33
    Michael Waltrip – 34
    Jeff Gordon – 50
    Martin Truex Jr. – 84
    Jimmie Johnson – 89
    Brad Keselowski – 93
    Sam Hornish Jr. – 104
    Denny Hamlin – 114
    Matt Kenseth – 125
    Jeff Burton – 135
    Clint Bowyer (race winner) – 163
    Kevin Harvick – 170
    See full rundown and other races at CawsnJaws.com.(11-3-2010)
  • Race and Commercial Breakdown of the Tums Fast Relief 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
    Start time to record race/commercial periods: 1:00 pm
    End time to record race/commercial periods: 4:57 pm
    Total number of commercials: 125
    Total number of companies or entities advertised: 78
    Total number of brief promos of products/services during the race broadcast: 27
    Total minutes: 237
    Minutes of race broadcast: 159
    Minutes of commercials: 58
    Number of missed restarts: 0, But four occurred right as broadcast returned from commercials—too close to call
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of nice honors for the pit crews: 1, Being Grand Marshalls, and getting to give the call to start the engines
    Total race brdcst time 179 Total comm. brdcst time 58
    Number of times selected drivers were focused on:
    Bobby Labonte – 13
    Dave Gilliland – 24
    Tony Raines – 44
    Ken Schrader – 55
    Mark Martin – 80
    David Ragan – 84
    Tony Stewart – 126
    David Reutimann – 133
    Juan Montoya – 136
    Kyle Busch – 144
    Dale Earnhardt Jr. – 146
    Jeff Burton – 270
    Kevin Harvick – 281
    Denny Hamlin (race winner) – 296
    See full rundown and other races at CawsnJaws.com.(10-26-2010)
  • Race and Commercial Breakdown of the Bank of America 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN on ABC was the broadcast team for this event.
    Start time to record race/commercial periods: 7:30 pm
    End time to record race/commercial periods: 11:23 pm
    Total number of commercials: 127
    Total number of companies or entities advertised: 67
    Total number of brief promos of products/services during the race broadcast: 29
    Total minutes: 233
    Minutes of race broadcast: 170
    Minutes of commercials: 63
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of times ESPN on ABC cut short a Home Depot commercial to come back to pit stops: 1
    Number of moments later that the broadcast returned to the full Home Depot commercial: 1
    Number of unexpected driver switches during race: 1 J.J. Yeley for Kasey Kahne
    Total race brdcst time 170 Total comm. brdcst time 63
    Number of times selected drivers were focused on:
    Travis Kvapil – 12
    Ryan Newman – 23
    Brad Keselowski – 32
    Sam Hornish Jr. – 36
    Regan Smith – 40
    Martin Truex Jr. – 78
    Kevin Harvick – 81
    Paul Menard – 90
    Jeff Burton – 92
    Jeff Gordon – 146
    Denny Hamlin – 154
    Jamie McMurray (race winner) – 162
    Jimmie Johnson – 239
    Kyle Busch – 250
    See full rundown and other races at CawsnJaws.com.(10-20-2010)
  • :Race and Commercial Breakdown of the 2010 Pepsi Max 400 For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Recording the times at the Invocation of the race at 3:00 PM, and stopped at the waving of the checkered flag at 6:23 PM (all times are EST). ESPN was the broadcast team for this event.
    Total race brdcst time 152 Total comm. brdcst time 51
    Total number of commercials: 114
    Total number of companies or entities advertised: 70
    Total number of brief promos of products/services during the race broadcast: 33
    Start time to record race/commercial periods: 3:00 PM
    End time to record race/commercial periods: 6:23 PM
    Total minutes: 203
    Minutes of race broadcast: 152
    Minutes of commercials: 51
    Number of missed restarts: 1
    Number of ‘mystery cautions’ (debris not shown): 2
    Number of famous singers who did NOT screw up the National Anthem: 1 Kenny Loggins
    Number of famous wives who was startled by the pre-race fireworks: 1 Ingrid Gordon
    Number of famous movie stars to wave the green flag: 1 Sharon Stone
    Number of boos Meg Whitman, Grand Marshall of the race, received upon her introduction: Lots
    Number of prayers sent for Shane Hmiel by drivers, NASCAR staff, and fans: Lots and Lots
    Number of times selected drivers were focused on:
    A.J. Allmendinger – 32
    David Ragan – 37
    Jeff Burton – 51
    Dale Earnhardt Jr. – 54
    Paul Menard – 54
    David Reutimann – 67
    Elliott Sadler – 67
    Joey Logano – 71
    Jamie McMurray – 72
    Kasey Kahne – 105
    Kevin Harvick – 106
    Tony Stewart (race winner) – 141
    Clint Bowyer – 153
    Mark Martin – 171
    Jimmie Johnson – 210
    See full rundown and other races at CawsnJaws.com.(10-12-2010)
  • Race and Commercial Breakdown of the 2010 Price Chopper 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Recording the times from the Invocation of the race at 1:00 PM, and stopped at the waving of the checkered flag at 4:13 PM (all times are EST). ESPN was the broadcast team for this event.
    Total number of commercials: 113
    Total number of companies or entities advertised: 67
    Total number of brief promos of products/services during the race broadcast: 24
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:13 PM
    Total minutes: 193
    Minutes of race broadcast: 144
    Minutes of commercials: 49
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Total race brdcst time 144 Total comm. brdcst time 49
    Number of times selected drivers were focused on:
    Dave Gilliland – 22
    Patrick Carpentier – 26
    Dale Earnhardt Jr. – 33
    Mark Martin – 42
    David Reutimann – 52
    Jeff Burton – 69
    Ryan Newman – 88
    Kyle Busch – 99
    Jimmie Johnson – 115
    Kurt Busch – 120
    Kevin Harvick – 122
    Tony Stewart – 136
    Greg Biffle (race winner) – 140
    See full rundown and other races at CawsnJaws.com.(10-5-2010)
  • Race and Commercial Breakdown of the 2010 Sylvania 300: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN was the broadcast team for this event.
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:19 PM
    Total minutes: 199
    Minutes of race broadcast: 138
    Minutes of commercials: 61
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Total number of commercials: 128
    Total number of companies or entities advertised: 79
    Total number of brief promos of products/services during the race broadcast: 24
    Total race brdcst time 138 Total comm. brdcst time 61
    Number of times selected drivers were focused on:
    J.J. Yeley – 5
    Elliott Sadler – 13
    Scott Speed – 19
    Dale Earnhardt Jr. – 21
    Dave Gilliland – 26
    Travis Kvapil – 27
    Clint Bowyer – 54
    Juan Montoya – 65
    Joey Logano – 90
    Denny Hamlin – 105
    Jeff Burton – 120
    Kyle Busch – 121
    A.J. Allmendinger – 132
    Jimmie Johnson (race winner) – 215
    See full rundown and other races at CawsnJaws.com.(9-27-2010)
  • Race and Commercial Breakdown of the 2010 Sylvania 300: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN was the broadcast team for this event.
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:15 PM
    Total minutes: 195
    Minutes of race broadcast: 141
    Minutes of commercials: 54
    Number of missed restarts: 0 (three near misses)
    Total number of commercials: 109
    Total number of companies or entities advertised: 70
    Total number of brief promos of products/services during the race broadcast: 30
    Number of ‘mystery cautions’ (debris not shown): 1
    Total race brdcst time 141 Total comm. brdcst time 54
    Number of times selected drivers were focused on:
    Joe Nemechek – 5
    Dave Gilliland – 19
    Jeff Gordon – 73
    A.J. Allmendinger – 83
    Kevin Harvick – 89
    Dale Earnhardt Jr. – 93
    Kurt Busch – 99
    Jeff Burton – 105
    Kyle Busch – 107
    Denny Hamlin – 119
    Tony Stewart – 122
    Jamie McMurray – 123
    Carl Edwards – 125
    Clint Bowyer (race winner) – 187
    See full rundown and other races at CawsnJaws.com.(9-23-2010)
  • Race and Commercial Breakdown of the 2010 Air Guard 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN on ABC was the broadcast team for this event.
    Start time to record race/commercial periods: 7:30 PM
    End time to record race/commercial periods: 10:41 PM
    Total minutes: 191
    Minutes of race broadcast: 137
    Minutes of commercials: 54
    Number of missed restarts: 0
    Total number of commercials: 108
    Total number of companies or entities advertised: 72
    Total number of brief promos of products/services during the race broadcast: 31
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of State Governors to lead the audience in the Pledge of Allegiance: 1 VA Governor Bob McDonnell
    Total race brdcst time 137 Total comm. brdcst time 54
    Number of times selected drivers were focused on:
    Mark Martin – 24
    Mattias Ekstrom – 26
    Jeff Green – 27
    Jeff Gordon – 35
    Jeff Burton – 39
    Dale Earnhardt Jr. – 41
    Paul Menard – 41
    Brad Keselowski – 47
    Juan Montoya – 91
    A.J. Allmendinger – 109
    Jimmie Johnson – 140
    Kyle Busch – 172
    Clint Bowyer – 195
    Denny Hamlin (race winner) – 237
    See full rundown and other races at CawsnJaws.com.(9-16-2010)
  • Race and Commercial Breakdown of the 2010 Emory Healthcare 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event:
    Total number of commercials: 139
    Total number of companies or entities advertised: 76
    Total number of brief promos of products/services during the race broadcast: 43
    Start time to record race/commercial periods: 7:30 PM
    End time to record race/commercial periods: 11:42 PM
    Total minutes: 252
    Minutes of race broadcast: 191
    Minutes of commercials: 61
    Number of ‘mystery cautions’ (debris not shown): 1
    Number of awesome renditions of the National Anthem: 1 Ernie Haase and Signature Sound
    Number of helpful fathers with a flashlight: 1 Nelson Stewart
    Number of commercial-free minutes at the end of the race: 46
    Total race brdcst time 191 Total comm. brdcst time 61
    Number of times selected drivers were focused on:
    J.J. Yeley – 5
    Patrick Carpentier – 9
    Jeff Burton – 63
    Dale Earnhardt Jr. – 68
    Clint Bowyer – 73
    Jamie McMurray – 81
    Ryan Newman – 91
    Jeff Gordon – 95
    Kurt Busch – 101
    Kasey Kahne – 109
    Carl Edwards – 124
    Jimmie Johnson – 133
    Kyle Busch – 159
    Tony Stewart (race winner) – 194
    See full rundown and other races at CawsnJaws.com.(9-7-2010)
  • Race and Commercial Breakdown of the 2010 Bristol Race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN on ABC was the broadcast team for this event.
    Start time to record race/commercial periods: 7:30 PM
    End time to record race/commercial periods: 10:30 PM
    Total minutes: 180
    Minutes of race broadcast: 136
    Minutes of commercials: 44
    Total number of commercials: 113
    Total number of companies or entities advertised: 68
    Number of missed restarts: 0 Although one restart occurred right as broadcast returned from commercial
    Number of ‘mystery cautions’ (debris not shown): 1
    Total race brdcst time 136 Total comm. brdcst time 44
    Number of times selected drivers were focused on:
    Kevin Conway – 15
    Jeff Green – 18
    Dale Earnhardt Jr. – 46
    Kurt Busch – 47
    Joey Logano – 49
    Brad Keselowski – 50
    Jeff Burton – 56
    Kasey Kahne – 59
    Greg Biffle – 61
    Clint Bowyer – 86
    Jamie McMurray – 94
    Jimmie Johnson – 134
    Kyle Busch (race winner) – 219
    See full rundown and other races at CawsnJaws.com.(8-24-2010)
  • Race and Commercial Breakdown of the Carfax 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event. Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.
    Total number of commercials: 110
    Total number of companies or entities advertised: 60
    Total number of brief promos of products/services during the race broadcast: 27
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:06 PM
    Total minutes: 186
    Minutes of race broadcast: 136
    Minutes of commercials: 50
    Number of missed restarts: 1
    Number of ‘mystery cautions’ (debris not shown): 1
    Number of times selected drivers were focused on:
    P.J. Jones – 5
    Robby Gordon – 8
    Landon Cassill – 10
    Elliott Sadler – 41
    Martin Truex Jr. – 66
    Jeff Burton – 67
    Juan Montoya – 71
    Matt Kenseth – 73
    Jimmie Johnson – 110
    Greg Biffle – 161
    Tony Stewart – 181
    Kevin Harvick (race winner) – 220
    See full rundown and more at CawsnJaws.com.(8-16-2010)
  • Race and Commercial Breakdown of the Heluva Good! Sour Cream Dips at the Glen: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event. Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.
    Total number of commercials: 98
    Total number of companies or entities advertised: 62
    Total number of brief promos of products/services during the race broadcast: 25
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 3:49 PM
    Total minutes: 169
    Minutes of race broadcast: 125
    Minutes of commercials: 44
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of times selected drivers were focused on:
    Ron Fellows – 11
    P.J. Jones – 13
    Patrick Carpentier – 14
    Dale Earnhardt Jr. – 14
    Boris Said – 50
    Jeff Burton – 63
    Kevin Harvick – 74
    Tony Stewart – 86
    Jamie McMurray – 147
    Carl Edwards – 150
    Kurt Busch – 159
    Juan Montoya (race winner) – 201
    Marcos Ambrose – 218
    See full rundown and more at CawsnJaws.com.(8-9-2010)
  • Race and Commercial Breakdown of the Sunoco Red Cross Pennsylvania 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event. Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.
    Total number of commercials: 131
    Total number of companies or entities advertised: 76
    Total number of brief promos of products/services during the race broadcast: 26
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 6:27 PM
    Total minutes: 327
    Minutes of race broadcast: 215
    Minutes of commercials: 54
    Minutes of rain delays/red flag: 58
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of times fans were asked to change the channel during the race broadcast: 1 from ESPN 2 to ESPN
    Number of fake math professors in a video clip explaining the meaning of Tri-Oval to his fake students: 1
    Number of times selected drivers were focused on:
    Kevin Conway – 12
    Jamie McMurray – 68
    Kyle Busch – 81
    Kurt Busch – 82
    Sam Hornish Jr. – 98
    Mark Martin – 133
    Jeff Burton – 135
    Juan Montoya – 166
    Kevin Harvick – 170
    Greg Biffle (race winner) – 188
    Denny Hamlin – 201
    Jimmie Johnson – 235
    Jeff Gordon – 279
    See full rundown and more at CawsnJaws.com.(8-2-2010)
  • Race & Commercial Breakdown of the Brickyard 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
    Total number of commercials: 118
    Total number of companies or entities advertised: 71
    Total number of brief promos of products/services during the race broadcast: 21
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:18 PM
    Total minutes: 198
    Minutes of race broadcast: 140
    Minutes of commercials: 58
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of famous movie stars to plug their newest movie during the race broadcast: 2 Will Ferrell and Mark Wahlberg
    Total race brdcst time 140 Total comm. brdcst time 58
    Number of times selected drivers were focused on:
    Jacques Villeneuve – 10
    Paul Menard – 24
    Dale Earnhardt Jr. – 39
    Matt Kenseth – 47
    Jeff Burton – 72
    Tony Stewart – 76
    Kyle Busch – 79
    Kevin Harvick – 103
    Mark Martin – 104
    Jimmie Johnson – 112
    Jamie McMurray (race winner) – 154
    Greg Biffle – 188
    Juan Montoya – 207
    See full rundown and more at CawsnJaws.com.(7-26-2010)
  • Race & Commercial Breakdown of the LifeLock.com 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. TNT was the broadcast team for this event. This will be their last broadcast for the 2010 racing season.
    Total number of commercials: 117
    Total number of companies or entities advertised: 64
    Total number of brief promos of products/services during the race broadcast: 37
    Start time to record race/commercial periods: 7:30 PM
    End time to record race/commercial periods: 10:33 PM
    Total minutes: 183
    Minutes of race broadcast: 125
    Minutes of commercials: 58
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of rousing renditions of the National Anthem: 1 by Jim Cornelison
    Total race brdcst time 125 Total comm. brdcst time 58
    Number of times selected drivers were focused on:
    Landon Cassill – 3
    David Stremme – 6
    Scott Speed – 12
    Brad Keselowski – 18
    Dave Gilliland – 19
    Dale Earnhardt Jr. – 20
    Jeff Burton – 51
    Greg Biffle – 71
    Carl Edwards – 76
    Jamie McMurray – 107
    Jimmie Johnson – 111
    Jeff Gordon – 115
    David Reutimann (race winner) – 149
    See full rundown and more at CawsnJaws.com.(7-12-2010)
  • Race and Commercial Breakdown of the 2010 Coke Zero 500 at Daytona: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. TNT was the broadcast team for this event. This was their annual ‘Wide Open Coverage’; additionally, this was broadcast in HD.
    Total number of commercials: 39
    Total number of companies or entities advertised: 29
    Total number of brief promos of products/services during the race broadcast: 119
    Start time to record race/commercial periods: 7:30 PM
    Stop time for rain delay: 7:46 PM
    Re-started recording times: 9:05 PM
    End time to record race/commercial periods: 12:47 AM
    otal minutes: 238
    Minutes of race broadcast: 225
    Minutes of ‘traditional’ commercials (ones that actually left the race broadcast): 13
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of NASCAR Cup Champions to be the Grand Marshall, and give the call to start the engines from his car: 1 Bobby Labonte
    Total race brdcst time 225 Total comm. brdcst time 13
    Number of times selected drivers were focused on:
    Robert Richardson Jr. – 8
    David Stremme – 8
    Tony Stewart – 41
    Reed Sorenson – 42
    Dale Earnhardt Jr. – 43
    Martin Truex Jr. – 46
    Greg Biffle – 47
    Kasey Kahne – 62
    Elliott Sadler – 64
    Clint Bowyer – 82
    Jeff Gordon – 130
    Sam Hornish Jr. – 131
    Kevin Harvick (race winner) – 131
    Jeff Burton – 148
    See full rundown and more at CawsnJaws.com.(7-8-2010)
  • Race and Commercial Breakdown of the 2010 Lenox Industrial Tools 301: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
    Total number of commercials: 124
    Total number of companies or entities advertised: 62
    Total number of brief promos of products/services during the race broadcast: 46
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:04 PM
    Total minutes: 184
    Minutes of race broadcast: 123
    Minutes of commercials: 61
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of ‘water bottle cautions’: 1
    Number of male enhancement ads: 1
    Number of ‘70’s rock bands to perform the National Anthem: 1 Foghat
    Number of rum-selling pirates that popped up occasionally during the race broadcast to remind viewers to drink responsibly (“Captain’s orders!”), displayed the correct posture for an authentic ‘pirate pose’, and demonstrated his pit crew capabilities: 1 Captain Morgan
    Names (appropriately enough) of the girls accompanying ‘Captain Morgan’: The Morganettes
    Total race brdcst time 123 Total comm. brdcst time 61
    Number of times selected drivers were focused on:
    Andy Lally – 11
    Reed Sorenson – 20
    Bobby Labonte – 27
    Matt Kenseth – 30
    Kevin Harvick – 42
    Ryan Newman – 65
    Mark Martin – 65
    Clint Bowyer – 66
    A.J. Allmendinger – 75
    Tony Stewart – 103
    Kyle Busch – 104
    Jimmie Johnson (race winner) – 131
    Kasey Kahne – 141
    Jeff Burton – 145
    See full rundown and more at CawsnJaws.com.(6-30-2010)
  • Race and Commercial Breakdown of the 2010 Toyota/Save Mart 350: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
    Total number of commercials: 108
    Total number of companies or entities advertised: 78
    Total number of brief promos of products/services during the race broadcast: 35
    Start time to record race/commercial periods: 3:00 PM
    End time to record race/commercial periods: 6:40 PM
    Total minutes: 220
    Minutes of race broadcast: 161
    Minutes of commercials: 59
    Number of missed restarts: 0 although there was one very close call
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of lead news anchors to sing the National Anthem: 1 Robin Meade
    Number of announcements that Kyle Busch will really drive that pink bunnies, kittens and baby seals No. 18 Toyotas: 1
    Number of road course Foot Cams: 2 Robby Gordon; Kasey Kahne
    Number of messages sent by Foot Cam: 1 ’Hi Dad’ on Kasey Kahne’s fire shoe
    Number of demonstrations of how to drive with a hood up in front of your windshield: 1 by Denny Hamlin
    Total race brdcst time 161 Total comm. brdcst time 59
    Number of times selected drivers were focused on:
    P.J. Jones – 5
    Jan Magnussen – 7
    Carl Edwards – 27
    Brad Keselowski – 42
    Jeff Burton – 59
    Mattias Ekstrom – 64
    Greg Biffle – 74
    Boris Said – 80
    Robby Gordon – 99
    Kasey Kahne – 115
    Kevin Harvick – 139
    Marcos Ambrose – 150
    Jimmie Johnson (race winner) – 183
    See full rundown and more at CawsnJaws.com.(6-22-2010)
  • Race and Commercial Breakdown of the Heluva Good! Sour Cream Dips 400 at Michigan: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
    Total number of commercials: 102
    Total number of companies or entities advertised: 60
    Total number of brief promos of products/services during the race broadcast: 45
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 3:53 PM
    Total minutes: 173
    Minutes of race broadcast: 122
    Minutes of commercials: 51
    Average minutes of commercials in 30 minutes: 8.8
    TV Show average minutes of commercials in 30 minutes: ~8.5
    Number of missed restarts: 0 although one came right as the broadcast returned from commercial
    Number of ‘mystery cautions’ (debris not shown): 2
    Number of rum-selling pirates that popped up occasionally during the race broadcast to remind viewers to drink responsibly (“Captain’s orders!”), and to demonstrate his pit crew capabilities: 1 Captain Morgan
    Number of very spirited calls to start the engines: 1 by Adam Sandler and Kevin James
    Total race brdcst time 122 Total comm. brdcst time 51
    Number of times selected drivers were focused on:
    Landon Cassill – 5
    David Stremme – 8
    Marcos Ambrose – 13
    Joey Logano – 23
    Kyle Busch – 35
    Dale Earnhardt Jr. – 36
    Greg Biffle – 41
    Jeff Gordon – 55
    Tony Stewart – 55
    Jimmie Johnson – 61
    Jeff Burton – 64
    Kasey Kahne – 71
    Kurt Busch – 75
    Denny Hamlin (race winner) – 95
    More facts and notes at CawsnJaws.com.(6-16-2010)
  • Race and Commercial Breakdown of Pocono: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
    Total number of commercials: 145
    Total number of companies or entities advertised: 83
    Total number of brief promos of products/services during the race broadcast: 40
    Start time to record race/commercial periods: 1:00 PM
    Stopped at rain delay: 1:17 PM
    Re-started recording race/commercial periods: 3:00 PM
    End time to record race/commercial periods: 6:51 PM
    Total minutes: 258
    Minutes of race broadcast: 188
    Minutes of commercials: 70
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 1
    Total race brdcst time 188 Total comm. brdcst time 70
    Number of times selected drivers were focused on:
    Chad McCumbee – 7
    David Stremme – 11
    Jamie McMurray – 31
    A.J. Allmendinger – 49
    Sam Hornish Jr. – 54
    Joey Logano – 92
    Tony Stewart – 98
    Jimmie Johnson – 111
    Jeff Burton – 132
    Kevin Harvick – 137
    Clint Bowyer – 141
    Denny Hamlin (race winner) – 154
    Kyle Busch – 155
    See full report at CawsnJaws.com.(6-7-2010)
  • Commercial breakdown, driver focus, and links related to the Coca-Cola 600: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for last Sunday’s race. Fox was the broadcast team for this event. This was their last race broadcast for this season. TNT begins next week.
    Total number of commercials: 174
    Total number of companies or entities advertised: 70
    Total number of brief promos of products/services during the race broadcast: 37
    Start time to record race/commercial periods: 6:00 PM
    End time to record race/commercial periods: 10:29 PM
    Total minutes: 269
    Minutes of race broadcast: 188
    Minutes of commercials: 81
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 1 Star Sightings: The stars of the new ‘A-Team’ movie (Jessica Biel, Liam Neeson, Quinton Jackson, Bradley Cooper) make a lap around the track in the movie’s updated van made famous in the old TV series of the same name.
    ’Digger the Gopher Cam’ Sightings:
    Number of animated shots: 8
    Number of still shots: 0
    Total: 8
    Total number of Digger shots not otherwise identified as such: 30
    Total race brdcst time 188 Total comm. brdcst time 81
    Number of times selected drivers were focused on:
    J.J. Yeley – 6
    Paul Menard – 48
    Dale Earnhardt Jr. – 51
    Kevin Harvick – 68
    Matt Kenseth – 82
    Greg Biffle – 86
    Jeff Burton – 87
    Jimmie Johnson – 94
    Joey Logano – 96
    Kyle Busch – 130
    David Reutimann – 147
    Jamie McMurray – 163
    Kurt Busch (race winner) – 214 See full report and more on CawsnJaws.com>(6-6-2010)
  • Race and Commercial Breakdown of the 2010 All Star Showdown and Race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s races. SPEED was the broadcast team for this event.
    Total number of commercials: 115
    Total number of companies or entities advertised: 70
    Total number of brief promos of products/services during the race broadcast: 24
    Total amount of time these brief promos take during broadcast: app. 2 min. 55 sec.
    Start time to record race/commercial periods for the All Star Showdown: 7:21 PM
    End time to record race/commercial periods for the All Star Showdown: 8:34 PM
    Total minutes: 73 min.
    Start time to record race/commercial periods for the All Star Race: 8:34 PM
    End time to record race/commercial periods for the All Star Race: 11:15 PM
    Total minutes: 161 min.
    Total minutes of both races: 234
    Minutes of race broadcast: 185
    Minutes of commercials: 49
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of basketball superstar Honorary Race Starters: 1 Michael Jordon
    Number of soon-to-be-NASCAR Hall of Fame inductees to give the call to start the engines: 2 Richard Petty and Junior Johnson
    NON – Digger the Gopher Cam Sightings:
    Number of times the Fox ‘Digger shot’ (camera embedded in track) was used, but not otherwise identified as such: 16
    Total race brdcst time 136 Total comm. brdcst time 25
    Totals for both races: Total race brdcst time 185 Total comm. brdcst time 49
    Number of times selected drivers were focused on:
    Bobby Labonte – 17
    Dave Gilliland – 18
    Regan Smith – 18
    Kevin Harvick – 21
    Matt Kenseth – 22
    Ryan Newman – 27
    Jeff Gordon – 29
    Kasey Kahne – 29
    Jeff Burton – 50
    Martin Truex Jr. (Showdown winner) – 88
    Joey Logano – 90
    Denny Hamlin – 92
    Kyle Busch – 94
    Kurt Busch (All Star Race winner) – 120
    Jimmie Johnson – 128
    See full stats and figures at CawsnJaws.com.(5-25-2010)
  • TV Commercial Breakdown of All-Star race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Fox was the broadcast team for this event.
    Total number of commercials: 130
    Total number of companies or entities advertised: 82
    Total number of brief promos of products/services during the race broadcast: 42
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:24 PM
    Total minutes: 204
    Minutes of race broadcast: 146
    Minutes of commercials: 58
    Number of missed restarts: 0 but there was one very close call
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of male enhancement commercials: 1 Many NASCAR fans find these types of ads very offensive
    Digger the Gopher Cam sightings:
    Animated Digger shots: 6; Still Digger shots: 0; Total: 6
    Number of Digger shots not otherwise identified as such: 21
    Total race brdcst time 146 Total comm. brdcst time 58
    Number of times selected drivers were focused on:
    Johnny Sauter – 2
    Regan Smith – 19
    Elliott Sadler – 22
    David Ragan – 26
    Casey Mears – 30
    Kevin Harvick – 53
    Martin Truex Jr. – 62
    Jeff Gordon – 71
    Kurt Busch – 78
    A.J. Allmendinger – 100
    Jeff Burton – 107
    Kyle Busch (race winner) – 176
    Jimmie Johnson – 198
    See full stats and figures at CawsnJaws.com.(5-24-2010)
  • Race and Commercial Breakdown of the 2010 Showtime Southern 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. Fox was the broadcast team for this event.
    Total number of commercials: 122
    Total number of companies or entities advertised: 77
    Total number of brief promos of products/services during the race broadcast: 49
    Start time to record race/commercial periods: 7:30 PM
    End time to record race/commercial periods: 11:48 PM
    Total minutes: 258
    Minutes of race broadcast: 199
    Minutes of commercials: 59
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of NY Yankees/Boston Red Sox scores shown during the race: 1
    Number of reminders to turn to FX channel if searching for the Y/RS game: Many
    Total race brdcst time 199 Total comm. brdcst time 59
    Number of times selected drivers were focused on:
    David Stremme – 8
    Dave Gilliland – 22
    Brad Keselowski – 39
    Jimmie Johnson – 52
    Ryan Newman – 59
    Dale Earnhardt Jr. – 64
    Brian Vickers – 95
    Kurt Busch – 95
    Kyle Busch – 97
    Jeff Burton – 106
    Jamie McMurray – 147
    Denny Hamlin (race winner) 152
    Jeff Gordon – 174
    See full stats and figures at CawsnJaws.com.(5-9-2010)
  • Race and Commercial Breakdown of the Richmond Sprint Cup race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. Fox was the broadcast team for this event.
    Total number of commercials: 112
    Total number of companies or entities advertised: 74
    Total number of brief promos of products/services during the race broadcast: 45
    Start time to record race/commercial periods: 7:30 PM
    End time to record race/commercial periods: 10:47 PM
    Total minutes: 197
    Minutes of race broadcast: 144
    Minutes of commercials: 53
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 1
    ’Digger the Gopher Cam’ Sightings:
    Animated Digger shots: 7
    Still Digger shots: 0
    Total: 7
    Total number of Digger shots not otherwise identified as such: 16
    Total race brdcst time 144 Total comm. brdcst time 53
    Number of times selected drivers were focused on:
    Travis Kvapil – 13
    Greg Biffle – 19
    Matt Kenseth – 27
    Mark Martin – 38
    Martin Truex Jr. – 53
    Denny Hamlin – 66
    Kasey Kahne – 69
    Carl Edwards – 70
    Jeff Burton – 108
    Jimmie Johnson – 113
    Kevin Harvick – 126
    Jeff Gordon – 186
    Kyle Busch (race winner) – 193
    See full stats and figures at CawsnJaws.com.(5-1-2010)
  • Race and Commercial Breakdown of the 2010 Aaron’s 499: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Fox was the broadcast team for this event.
    Total number of commercials: 129
    Total number of companies or entities advertised: 81
    Total number of brief promos of products/services during the race broadcast: 43
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 4:53 PM
    Total minutes: 233
    Minutes of race broadcast: 167
    Minutes of commercials: 66
    Number of missed restarts: 0 But one very close call
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of look-a-like Jack Roush hats creamed on the track: 1
    Number of times Mike Joy said there would be no more commercial breaks till then end of the race: 1
    Number of commercial breaks following Mike Joy’s announcement: 3
    ’Digger the Gopher Cam’ sightings:
    Animated Digger shots: 9
    Still Digger shots: 0
    Total: 9
    Digger shots otherwise not identified as such: 31
    Total race brdcst time 167 Total comm. brdcst time 66
    Number of times selected drivers were focused on:
    Johnny Sauter – 18
    Bobby Labonte – 61
    Tony Stewart – 70
    Kevin Harvick (race winner) – 74
    Kurt Busch – 88
    Jamie McMurray – 88
    Juan Montoya – 89
    David Reutimann – 116
    Greg Biffle – 119
    Denny Hamlin – 147
    Jeff Burton – 147
    Jimmie Johnson – 148
    Dale Earnhardt Jr. – 164
    Kyle Busch – 195
    See full stats and figures at CawsnJaws.com.(4-26-2010)
  • Race and Commercial Breakdown of the 2010 Samsung Mobile 500 at Texas: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Monday’s race. Fox was the broadcast team for this event.
    Total number of commercials: 118
    Total number of companies or entities advertised: 65
    Total number of brief promos of products/services during the race broadcast: 52
    Start time to record race/commercial periods: 12:01 PM
    End time to record race/commercial periods: 4:04 PM
    Total minutes: 243
    Minutes of race broadcast: 182
    Minutes of commercials: 61
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    ’Digger the Gopher Cam’ Sightings:
    Animated Digger shots: 8; Still Digger shots: 0; Total: 8
    Number of Digger shots not otherwise identified as such: 18
    Total race brdcst time 182 Total comm. brdcst time 61
    Number of times selected drivers were focused on:
    Dave Blaney – 2
    Dave Gilliland – 20
    Mark Martin – 26
    Scott Speed – 29
    Matt Kenseth – 49
    Kurt Busch – 75
    Kyle Busch – 102
    Denny Hamlin (race winner) – 111
    Greg Biffle – 125
    Jeff Burton – 160
    Tony Stewart – 174
    Dale Earnhardt Jr. – 178
    Jeff Gordon – 206
    Jimmie Johnson – 230
    For much more, stats, driver focus see CawsnJaws.com.(4-20-2010)
  • Race and Commercial Breakdown of Phoenix: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for the Phoenix race. Fox was the broadcast team for this event.
    Total number of commercials: 114
    Total number of companies or entities advertised: 72
    Total number of brief promos of products/services during the race broadcast: 51
    Total amount of time these brief promos take during broadcast: app. 7 min. 30 sec.
    Recorded race/commercial time periods: 7:30 PM – 11:34 PM
    Total minutes: 244
    Minutes of race broadcast: 189
    Minutes of commercials: 55
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 1
    Number of male enhancement ads: 2
    Number of Moments-of-Silence in honor of the fallen miners in W.Va.: 1
    Number of times Carl Edward’s favorite Subway sandwich was noted on-screen: 1 Sweet Onion Chicken Teriyaki
    Number of submerged bridges near P.I.R. shown on-screen: 1
    Number of references to the explosion of Fungus Gnats near P.I.R.: 1
    Digger the Gopher Cam sightings: 8 all animated
    Total race brdcst time 189 Total comm. brdcst time 55
    Number of times selected drivers were focused on:
    Johnny Sauter – 2
    Bobby Labonte – 5
    Terry Cook – 17
    Scott Riggs – 26
    David Reutimann – 33
    Dale Earnhardt Jr. – 48
    Martin Truex Jr. – 48
    Jeff Burton – 60
    Ryan Newman (race winner) – 77
    Clint Bowyer – 118
    Jeff Gordon – 121
    Kyle Busch – 134
    Jimmie Johnson – 152
    Juan Montoya – 166
    See full report and much more at CawsnJaws.(4-12-2010)
  • Race and Commercial Breakdown of Martinsville: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for the Martinsville race. Fox was the broadcast team for this event.
    Total number of commercials: 136
    Total number of companies or entities advertised: 75
    Total number of brief promos of products/services during the race broadcast: 53
    Total amount of time these brief promos take during broadcast: app. 7 min. 35 sec.
    Recorded race/commercial time periods on Sunday: 1:00 PM – 2:24 PM
    Recorded race/commercial time periods on Monday: 12:01 PM – 3:55 PM
    Total minutes: 318
    Minutes of race broadcast: 261
    Minutes of commercials: 57
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of rain-delay interviews: 8
    Number of rain-delay interviews of a singing fish plaque: 1
    Number of male enhancement ads: 0 Thanks Fox!
    Digger the Gopher Cam sightings: 9 all animated
    Total race brdcst time 261 Total comm. brdcst time 57
    Number of times selected drivers were focused on:
    David Stremme – 14
    Kevin Conway – 20
    Dave Gilliland – 20
    Travis Kvapil – 25
    Marcos Ambrose – 41
    Greg Biffle – 56
    Joey Logano – 76
    Dale Earnhardt Jr. – 83
    Ryan Newman – 109
    Jimmie Johnson – 162
    Jeff Gordon – 188
    Denny Hamlin (race winner) – 204
    Jeff Burton – 268
    See full report and much more at CawsnJaws.(3-31-2010)
  • Race and Commercial Breakdown of the 2010 Kobalt Tools 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for last Sunday’s race. Fox was the broadcast team for this event.
    Total number of commercials: 104
    Total number of companies or entities advertised: 57
    Total number of brief promos of products/services during the race broadcast: 43
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 5:17 PM
    Total minutes: 257
    Minutes of race broadcast: 201
    Minutes of commercials: 56
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 3
    Animated Digger shots: 10
    Still Digger shots: 0
    Total race brdcst time 201 Total comm. brdcst time 56
    Number of times selected drivers were focused on:
    Regan Smith – 10
    Kevin Harvick – 33
    Martin Truex Jr. – 51
    Jeff Burton – 57
    Paul Menard – 59
    Brad Keselowski – 64
    Greg Biffle – 70
    Kyle Busch – 78
    Jimmie Johnson – 131
    Denny Hamlin – 156
    Juan Pablo Montoya – 176
    Kasey Kahne – 220
    Kurt Busch (race winner) – 228 See full report and more at CawsnJaws.(3-16-2010)
  • Race and Commercial Breakdown for Las Vegas: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race at Las Vegas Motor Speedway. Fox was the broadcast team for this event.
    Total number of commercials: 114
    Total number of companies or entities advertised: 61
    Total number of brief promos of products/services during the race broadcast: 34
    Start time to record race/commercial periods: 3:00 pm
    End time to record race/commercial periods: 6:08 pm
    Total minutes: 188
    Minutes of race broadcast: 136
    Minutes of commercials: 52
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of mysterious cautions brought on by malfunctioning caution lights: 2
    Number of new uses for sugary colas: 1 To help with pit box traction
    ‘Digger the Gopher Cam’ Sightings:
    Animated Digger shots: 10
    Still Digger shots: 0
    Total: 10
    Number of Digger shots not identified as such: 18
    Total race brdcst time 136 Total comm. brdcst time 52
    Number of times selected drivers were focused on:
    Marcos Ambrose – 9
    Martin Truex Jr. – 12
    Kevin Conway – 15
    Mark Martin – 43
    Joey Logano – 44
    Jeff Burton – 48
    Kevin Harvick – 52
    Greg Biffle – 68
    Carl Edwards – 73
    Kyle Busch – 84
    Matt Kenseth – 88
    Jimmie Johnson (race winner) – 125
    Jeff Gordon – 148
    See more stats, commercials, notes and links at CawsnJaws.com.(3-1-2010)
  • Commercial Breakdown of the 2010 Auto Club 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s Auto Club 500 at Auto Club Speedway. Fox was the broadcast team for this event.
    Total number of commercials: 108
    Total number of companies or entities advertised: 64
    Total number of brief promos of products/services during the race broadcast: 57
    Total amount of time these brief promos take during broadcast: app. 10 min. 10 sec.
    Start time to record race/commercial periods: 3:00 PM
    End time to record race/commercial periods: 6:51 PM
    Total minutes: 231
    Minutes of race broadcast: 177
    Minutes of commercials: 54
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 1
    Number of ‘Digger the Gopher Cam’ sightings:
    Digger Animated shots: 13; Digger Still shots: 0; Total: 13
    Number of times The Digger shot was used but not identified as such: 33
    Total race brdcst time 177 Total comm. brdcst time 54
    Number of times selected drivers were focused on:
    Dale Earnhardt Jr. – 26
    Denny Hamlin – 35
    Joey Logano – 45
    Greg Biffle – 69
    Brian Vickers – 76
    Kurt Busch – 81
    Matt Kenseth – 90
    Clint Bowyer – 99
    Mark Martin – 127
    Kyle Busch – 151
    Jeff Burton – 168
    Kevin Harvick – 176
    Jimmie Johnson (race winner) – 234
    See full report at CawsnJaws.com.(2-24-2010)
  • Commercial Breakdown of the 2010 Daytona 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Fox was the broadcast team for this event.
    Start time to record race/commercial periods: 1:00 PM
    End time to record race/commercial periods: 7:33 PM *
    *The race broadcast was extended for over two hours for pothole repair.
    Total number of commercials: 144
    Total number of companies or entities advertised: 70
    Total number of brief promos of products/services during the race broadcast: 73
    Total minutes: 393
    Minutes of race broadcast: 317
    Minutes of commercials: 76
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    Number of Brian France sightings: 1 to talk about the pothole
    Number of celebrity sightings: 1 Larry the Cable Guy
    Number of tours of Jeff Hammond’s ‘Visual Display Playground’: 1
    Number of racing legends to give the call to start the engines: 1 Junior Johnson
    Number of racing legends in the pace car: 1 Richard Petty
    ‘Digger the Gopher Cam’ sightings: Animated: 13; Still: 0
    Number of ‘Digger’ camera shots NOT identified as such: 34
    Total race brdcst time 317 Total comm. brdcst time 76
    Number of times selected drivers were focused on:
    Robert Richardson Jr. – 8
    Jeff Burton – 53
    Denny Hamlin – 60
    David Ragan – 86
    Jamie McMurray (race winner) – 97
    Kasey Kahne – 133
    Dale Earnhardt Jr. – 135
    Kyle Busch – 137
    Jeff Gordon – 138
    Martin Truex Jr. – 159
    Greg Biffle – 170
    Clint Bowyer – 215
    Kevin Harvick – 236
    For a much broader report and more data and links, go to CawsnJaws.com.(2-18-2010)
  • Race and Commercial Breakdown of the 2010 Gatorade Duels: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on during these races, here is the breakdown for Thursday’s races. SPEED was the broadcast team for this event.
    Total number of commercials: 102
    Total number of companies or entities advertised: 49
    Total number of brief promos of products/services during the race broadcast: 17
    Start time to record race/commercial periods: 2:00 pm
    End time to record race/commercial periods: 5:00 pm
    Total minutes: 180
    Minutes of race broadcast: 133
    Minutes of commercials: 47
    Number of missed restarts: 0
    Number of ‘mystery cautions’: 0
    Total race brdcst time: 133 Total comm. brdcst time: 47
    Number of times selected drivers were focused on:
    David Reutimann – 19
    Elliott Sadler – 28
    Joey Logano – 28
    Scott Speed – 29
    Jeff Burton – 31
    Casey Mears – 44
    Bobby Labonte – 46
    Tony Stewart – 46
    Jeff Gordon – 50
    Brad Keselowski – 53
    Kasey Kahne (Duel 2 winner) – 54
    Greg Biffle – 59
    Dale Earnhardt Jr. – 60
    Jimmie Johnson (Duel 1 winner) – 62
    See the full report, driver focus, times when in focus at CawsnJaws.com.(2-13-2010)
  • Commercial breakdown related to the 2010 Bud Shootout: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. Fox was the broadcast team for this event.
    Total number of commercials: 74
    Total number of companies or entities advertised: 46
    Total number of brief promos of products/services during the race broadcast: 14
    Start time to record race/commercial periods: 8:10 PM
    End time to record race/commercial periods: 10:06 PM
    Total minutes: 116
    Minutes of race broadcast: 82
    Minutes of commercials: 34
    Number of missed restarts: 0
    Number of ‘mystery cautions’ (debris not shown): 0
    ‘Digger the Gopher Cam’ made his appearance, but not as often as in past Fox broadcasts
    Number of ‘Digger the Gopher Cam’ appearances: 2 (still shots) 3 (action shots) Total: 5
    Total race brdcst time 82 Total comm. brdcst time 34
    Number of times selected drivers were focused on:
    Kurt Busch – 20
    Dale Earnhardt Jr. – 30
    Matt Kenseth – 38
    Jeff Burton – 39
    Jeff Gordon – 41
    Mark Martin – 46
    Kyle Busch – 47
    Jimmie Johnson – 64
    Jamie McMurray – 68
    Greg Biffle – 73
    Tony Stewart – 87
    Kasey Kahne – 93
    Kevin Harvick (race winner) – 110
    See full report at CawsnJaws.(2-9-2010)