TV Commercials News pages: 2016 – 2015 – 2014 – 2013 – 2012 – 2011 –2010 – 2009 – 2008 – 2007 – 2006
Stopped updating these pages after 2016. Full commercial breakdowns are still available at CawsnJaws.
- Commercial Breakdown/Driver Focus Summary Report for the Sprint Cup 2010 Season:
Statistics need no introduction; they speak for themselves. These were culminated from my Commercial Breakdowns/Driver Focus Reports for the 2010 season.
Total number of commercials per network:
Fox (12 races): 1,396
TNT (6 races): 809
ESPN/ABC (17 races): 2,004
SPEED (2 races): 217
Total for all networks: 4,426
Total number of minutes of race broadcast to minutes of commercial times per network:
Fox (12 races): 2,878 total (2,208 race/670 commercial)
TNT (6 races): 1,525, total (1,132 race/393 commercial)
ESPN/ABC (17 races): 3,747 total (2,599 race/1,148 commercial)
SPEED (2 races): 414 total: (318 race/96 commercial)
Total for all networks: 8,564 (6,257 race/2,307 commercial) Total number of times that companies that sponsored commercials during race broadcasts were shown over the racing season:
Fox (12 races): 813
TNT (6 races): 446
ESPN/ABC (17 races): 1,211
SPEED (2 races): 119
Total for all networks: 2,589
Total number of promos during race broadcasts and the number of minutes they were seen:
Fox (12 races): (1 hr. 14 min. 20 sec.)
TNT (6 races): (1 hr. 3 min. 40 sec.) **
ESPN/ABC (17 races): (1 hr. 5 min. 5 sec.)
SPEED (2 races): (5 min. 40 sec.)
Total for all networks: 3 hrs. 30 min. 5 sec.
**This number is high due to TNT’s ‘Wide Open Coverage’ of the Coke Zero race, where commercials are shown on a split-screen with the race broadcast.
Number of missed restarts per network:
Fox (12 races): 0
TNT (6 races): 0
ESPN/ABC (17 races): 2
SPEED (2 races): 0
Total for all networks: 2
Number of ‘mystery cautions’:
Fox (12 races): 6
TNT (6 races): 4
ESPN/ABC (17 races): 6
SPEED (2 races): 0
Total: 16
Number of male enhancement ads per network: (Of all commercials, these were the ads that many CawsnJaws.com readers found the most offensive)
Fox (12 races): 15
TNT (6 races): 5
ESPN/ABC (17 races): 34
SPEED (2 races): 3
Total for all networks: 57
Number of ‘Digger’ sightings (Fox only): 97
Total number of times drivers were focused on in 2010:
Jimmie Johnson – 5,502
Kyle Busch – 4,287
Jeff Gordon – 4,207
Kevin Harvick – 4,007
Denny Hamlin – 3,963
Jeff Burton – 3,586
Kurt Busch – 3,493
Juan Montoya – 3,225
Tony Stewart – 3,197
Greg Biffle – 3,053
Clint Bowyer – 2,959
Carl Edwards – 2,872
Jamie McMurray – 2,782
Kasey Kahne – 2,556
Mark Martin – 2,405
Matt Kenseth – 2,372
Dale Earnhardt Jr. – 2,191
Joey Logano – 2,120
Ryan Newman – 2,083
David Reutimann – 2,081
Martin Truex Jr. – 2,019
A.J. Allmendinger – 1,910
Paul Menard – 1,436
Brad Keselowski – 1,428
Marcos Ambrose – 1,350
Sam Hornish Jr. – 1,330
David Ragan – 1,290
Elliott Sadler – 1,162
Regan Smith – 895
Scott Speed – 859
Bobby Labonte – 611
Robby Gordon – 598
Dave Gilliland – 590
Brian Vickers – 536
Travis Kvapil – 465
Casey Mears – 445
Reed Sorenson – 371
Kevin Conway – 370
Bill Elliott – 238
Aric Almirola – 230
Dave Blaney – 226
Joe Nemechek – 208
Max Papis – 177
Boris Said – 168
Michael Waltrip – 163
Landon Cassill – 143
Tony Raines – 141
Mike Bliss – 136
J.J. Yeley – 136
Michael McDowell – 134
David Stremme – 107
Andy Lally – 97
Patrick Carpentier – 93
Mattias Ekstrom – 92
Ken Schrader – 73
Jeff Green – 53
Todd Bodine – 51
John Andretti – 45
Robert Richardson Jr. – 41
Terry Cook – 39
P.J. Jones – 31
Scott Riggs – 30
Chad McCumbee – 23
Danica Patrick – 21
Trevor Bayne – 21
Terry Labonte – 20
Jeff Fuller – 19
Johnny Sauter – 17
Hermie Sadler – 15
Jason Leffler – 13
Ron Fellows – 12
Brendan Gaughan – 11
Jacques Villeneuve – 11
Geoffrey Bodine – 8
Jan Magnussen – 8
Norm Benning – 6
Derrike Cope – 5
Steve Park – 3
Mike Wallace – 2
Kirk Shelmerdine – 1
Crew Chiefs:
Chad Knaus – 191
Steve Letarte – 51
Gil Martin – 43
Greg Zipadelli – 40
Mike Ford – 38
Steve Addington – 38
Dave Rogers – 28
Darian Grubb – 22
Bob Osborne – 22
Brian Pattie – 21
Greg Erwin – 17
Kevin Manion – 15
Todd Berrier – 12
Shane Wilson – 11
Pat Tryson – 11
Kenny Francis – 8
Frank Kerr – 8
Todd Parrot – 8
Lance McGrew – 6
Alan Gustafson – 5
Travis Geisler – 5
Doug Richert – 4
Donnie Wingo – 4
Ryan Pemberton – 3
Jay Guy – 2
Tony Gibson – 2
Scott Miller – 2
Wally Rogers – 1
Frank Stoddard – 1
Slugger Labbe – 1
Jimmy Elledge – 1
Team Members:
Mark ‘Hollywood’ Armstrong – 5
Randy Rodriguez – 3
Anwar Parrish – 3
Shaun Peet – 3
Kenyatta Houston – 3
Mitch Lash – 2
Adam Mosser – 2
Chris Brook – 2
T.J. Ford – 1
Jonathon Billy – 1
Mike Shiplett – 1
Owners:
Chip Ganassi – 27
Joe Gibbs – 18
Richard Childress – 17
Jack Roush – 16
Richard Petty – 14
Rick Hendrick – 9
Felix Sabates – 3
Roger Penske – 2
J.D. Gibbs – 1
Other NASCAR/Racing Stars:
Junior Johnson – 3
Carroll Shelby – 2
Cale Yarborough (video) – 1
Ricky Rudd (video) – 1
Alan Kulwicki (photo) – 1
Ricky Craven (video) – 1
Taylor Gibbs – 1
Totals for all pages of this past season’s reports:
Total type-written pages: 621
Total commas: 58,812
Total semi-colons: 24,972
For Full report go to: cawsnjaws.com;
And a link to last year’s summary: cawsnjaws.com.(12-14-2010) - Race and Commercial Breakdown of the 2010 Ford 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
Total number of commercials: 141
Total number of companies or entities advertised: 83
Total number of brief promos of products/services during the race broadcast: 22
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:30 PM
Total minutes: 210
Minutes of race broadcast: 144
Minutes of commercials: 66
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0 although one debris caution was identified as from debris from a wrecked car, but it was not shown to the viewers
Number of cars with real flames on them: 1 Kyle Busch’s #18 Toyota
Number of commercials cut short to return to Denny Hamlin’s pit stop, following trouble: 1 for AT&T
Number of times selected drivers were focused on:
Dale Earnhardt Jr. – 15
Dave Gilliland – 18
Kevin Conway – 27
Bill Elliott – 38
Jeff Gordon – 39
Regan Smith – 51
Jeff Burton – 54
Clint Bowyer – 56
Aric Almirola – 73
Kasey Kahne – 87
Carl Edwards (race winner) – 149
Kevin Harvick – 188
Denny Hamlin – 196
Jimmie Johnson (Champion) – 233
See full rundown and other races at CawsnJaws.com.(11-22-2010) - Race and Commercial Breakdown of the 2010 Kobalt Tools 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
Total number of commercials: 110
Total number of companies or entities advertised: 70
Total number of brief promos of products/services during the race broadcast: 32
Start time to record race/commercial periods: 3:00 pm
End time to record race/commercial periods: 6:07 pm
Total race brdcst time 130 Total comm. brdcst time 57
Total minutes: 187
Minutes of race broadcast: 130
Minutes of commercials: 57
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of gas cans to hitch a ride on a spoiler: 1
Number of times selected drivers were focused on:
Dave Gilliland – 17
Bobby Labonte – 23
Marcos Ambrose – 35
David Ragan – 43
Juan Montoya – 45
Jeff Gordon – 47
Jeff Burton – 53
Greg Biffle – 62
Mark Martin – 67
Kyle Busch – 96
Jimmie Johnson – 128
Carl Edwards (race winner) – 144
Kevin Harvick – 151
Denny Hamlin – 199
See full rundown and other races at CawsnJaws.com.(11-15-2010) - Race and Commercial Breakdown of the 2010 AAA Texas 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
Total number of commercials: 129
Total number of companies or entities advertised: 77
Total number of brief promos of products/services during the race broadcast: 32
Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:51 PM
Total minutes: 231
Total race brdcst time 167 Total comm. brdcst time 64 Minutes of race broadcast: 167
Minutes of commercials: 64
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of times ESPN stopped heading to a commercial, because a caution occurred on the track: 1 For Nemechek’s #87
Number of rock stars who proved, once again, that not all rockers screw up the National Anthem: 1 Kelly Hansen, of Foreigner
Number of birds flipped, and held that way for a time, on-air: 2
Number of fascinating shoving matches, to the delight of the crowd: 1
Number of crest-fallen, temporarily-ousted pit crews: 1
Number of times selected drivers were focused on:
Dale Earnhardt Jr. – 8
Trevor Bayne – 13
Ryan Newman – 41
David Ragan – 55
Jeff Burton – 66
Matt Kenseth – 66
Elliott Sadler – 80
Jeff Gordon – 82
Paul Menard – 88
Kyle Busch – 94
Joey Logano – 97
Denny Hamlin (race winner) – 157
Kevin Harvick – 170
Jimmie Johnson – 189
See full rundown and other races at CawsnJaws.com.(11-9-2010) - Race and Commercial Breakdown of Talladega: For those NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Began recording the times at the Invocation of the race at 1:00 pm, and stopped at the waving of the checkered flag at 6:26 pm (all times are EST). I did not keep records for the pre- and post-race coverage. ESPN was the broadcast team for this event.
Total number of commercials: 91
Total number of companies or entities advertised: 65
Total number of brief promos of products/services during the race broadcast: 30
Total race brdcst time 154 Total comm. brdcst time 52
Start time to record race/commercial periods: 1:00 pm
End time to record race/commercial periods: 4:26 pm
Total minutes: 206
Minutes of race broadcast: 154
Minutes of commercials: 52
Number of missed restarts: 0 ESPN cut a commercial short to get back to one of them
Number of ‘mystery cautions’ (debris not shown): 0
Number of broadcast images of Tony Stewart holding a baby, for the second time this season: 1
Number of times selected drivers were focused on:
Carl Edwards – 26
Dave Gilliland – 33
Michael Waltrip – 34
Jeff Gordon – 50
Martin Truex Jr. – 84
Jimmie Johnson – 89
Brad Keselowski – 93
Sam Hornish Jr. – 104
Denny Hamlin – 114
Matt Kenseth – 125
Jeff Burton – 135
Clint Bowyer (race winner) – 163
Kevin Harvick – 170
See full rundown and other races at CawsnJaws.com.(11-3-2010) - Race and Commercial Breakdown of the Tums Fast Relief 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
Start time to record race/commercial periods: 1:00 pm
End time to record race/commercial periods: 4:57 pm
Total number of commercials: 125
Total number of companies or entities advertised: 78
Total number of brief promos of products/services during the race broadcast: 27
Total minutes: 237
Minutes of race broadcast: 159
Minutes of commercials: 58
Number of missed restarts: 0, But four occurred right as broadcast returned from commercials—too close to call
Number of ‘mystery cautions’ (debris not shown): 0
Number of nice honors for the pit crews: 1, Being Grand Marshalls, and getting to give the call to start the engines
Total race brdcst time 179 Total comm. brdcst time 58
Number of times selected drivers were focused on:
Bobby Labonte – 13
Dave Gilliland – 24
Tony Raines – 44
Ken Schrader – 55
Mark Martin – 80
David Ragan – 84
Tony Stewart – 126
David Reutimann – 133
Juan Montoya – 136
Kyle Busch – 144
Dale Earnhardt Jr. – 146
Jeff Burton – 270
Kevin Harvick – 281
Denny Hamlin (race winner) – 296
See full rundown and other races at CawsnJaws.com.(10-26-2010) - Race and Commercial Breakdown of the Bank of America 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN on ABC was the broadcast team for this event.
Start time to record race/commercial periods: 7:30 pm
End time to record race/commercial periods: 11:23 pm
Total number of commercials: 127
Total number of companies or entities advertised: 67
Total number of brief promos of products/services during the race broadcast: 29
Total minutes: 233
Minutes of race broadcast: 170
Minutes of commercials: 63
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of times ESPN on ABC cut short a Home Depot commercial to come back to pit stops: 1
Number of moments later that the broadcast returned to the full Home Depot commercial: 1
Number of unexpected driver switches during race: 1 J.J. Yeley for Kasey Kahne
Total race brdcst time 170 Total comm. brdcst time 63
Number of times selected drivers were focused on:
Travis Kvapil – 12
Ryan Newman – 23
Brad Keselowski – 32
Sam Hornish Jr. – 36
Regan Smith – 40
Martin Truex Jr. – 78
Kevin Harvick – 81
Paul Menard – 90
Jeff Burton – 92
Jeff Gordon – 146
Denny Hamlin – 154
Jamie McMurray (race winner) – 162
Jimmie Johnson – 239
Kyle Busch – 250
See full rundown and other races at CawsnJaws.com.(10-20-2010) - :Race and Commercial Breakdown of the 2010 Pepsi Max 400 For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Recording the times at the Invocation of the race at 3:00 PM, and stopped at the waving of the checkered flag at 6:23 PM (all times are EST). ESPN was the broadcast team for this event.
Total race brdcst time 152 Total comm. brdcst time 51
Total number of commercials: 114
Total number of companies or entities advertised: 70
Total number of brief promos of products/services during the race broadcast: 33
Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:23 PM
Total minutes: 203
Minutes of race broadcast: 152
Minutes of commercials: 51
Number of missed restarts: 1
Number of ‘mystery cautions’ (debris not shown): 2
Number of famous singers who did NOT screw up the National Anthem: 1 Kenny Loggins
Number of famous wives who was startled by the pre-race fireworks: 1 Ingrid Gordon
Number of famous movie stars to wave the green flag: 1 Sharon Stone
Number of boos Meg Whitman, Grand Marshall of the race, received upon her introduction: Lots
Number of prayers sent for Shane Hmiel by drivers, NASCAR staff, and fans: Lots and Lots
Number of times selected drivers were focused on:
A.J. Allmendinger – 32
David Ragan – 37
Jeff Burton – 51
Dale Earnhardt Jr. – 54
Paul Menard – 54
David Reutimann – 67
Elliott Sadler – 67
Joey Logano – 71
Jamie McMurray – 72
Kasey Kahne – 105
Kevin Harvick – 106
Tony Stewart (race winner) – 141
Clint Bowyer – 153
Mark Martin – 171
Jimmie Johnson – 210
See full rundown and other races at CawsnJaws.com.(10-12-2010) - Race and Commercial Breakdown of the 2010 Price Chopper 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Recording the times from the Invocation of the race at 1:00 PM, and stopped at the waving of the checkered flag at 4:13 PM (all times are EST). ESPN was the broadcast team for this event.
Total number of commercials: 113
Total number of companies or entities advertised: 67
Total number of brief promos of products/services during the race broadcast: 24
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:13 PM
Total minutes: 193
Minutes of race broadcast: 144
Minutes of commercials: 49
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Total race brdcst time 144 Total comm. brdcst time 49
Number of times selected drivers were focused on:
Dave Gilliland – 22
Patrick Carpentier – 26
Dale Earnhardt Jr. – 33
Mark Martin – 42
David Reutimann – 52
Jeff Burton – 69
Ryan Newman – 88
Kyle Busch – 99
Jimmie Johnson – 115
Kurt Busch – 120
Kevin Harvick – 122
Tony Stewart – 136
Greg Biffle (race winner) – 140
See full rundown and other races at CawsnJaws.com.(10-5-2010) - Race and Commercial Breakdown of the 2010 Sylvania 300: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN was the broadcast team for this event.
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:19 PM
Total minutes: 199
Minutes of race broadcast: 138
Minutes of commercials: 61
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Total number of commercials: 128
Total number of companies or entities advertised: 79
Total number of brief promos of products/services during the race broadcast: 24
Total race brdcst time 138 Total comm. brdcst time 61
Number of times selected drivers were focused on:
J.J. Yeley – 5
Elliott Sadler – 13
Scott Speed – 19
Dale Earnhardt Jr. – 21
Dave Gilliland – 26
Travis Kvapil – 27
Clint Bowyer – 54
Juan Montoya – 65
Joey Logano – 90
Denny Hamlin – 105
Jeff Burton – 120
Kyle Busch – 121
A.J. Allmendinger – 132
Jimmie Johnson (race winner) – 215
See full rundown and other races at CawsnJaws.com.(9-27-2010) - Race and Commercial Breakdown of the 2010 Sylvania 300: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN was the broadcast team for this event.
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:15 PM
Total minutes: 195
Minutes of race broadcast: 141
Minutes of commercials: 54
Number of missed restarts: 0 (three near misses)
Total number of commercials: 109
Total number of companies or entities advertised: 70
Total number of brief promos of products/services during the race broadcast: 30
Number of ‘mystery cautions’ (debris not shown): 1
Total race brdcst time 141 Total comm. brdcst time 54
Number of times selected drivers were focused on:
Joe Nemechek – 5
Dave Gilliland – 19
Jeff Gordon – 73
A.J. Allmendinger – 83
Kevin Harvick – 89
Dale Earnhardt Jr. – 93
Kurt Busch – 99
Jeff Burton – 105
Kyle Busch – 107
Denny Hamlin – 119
Tony Stewart – 122
Jamie McMurray – 123
Carl Edwards – 125
Clint Bowyer (race winner) – 187
See full rundown and other races at CawsnJaws.com.(9-23-2010) - Race and Commercial Breakdown of the 2010 Air Guard 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN on ABC was the broadcast team for this event.
Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 10:41 PM
Total minutes: 191
Minutes of race broadcast: 137
Minutes of commercials: 54
Number of missed restarts: 0
Total number of commercials: 108
Total number of companies or entities advertised: 72
Total number of brief promos of products/services during the race broadcast: 31
Number of ‘mystery cautions’ (debris not shown): 0
Number of State Governors to lead the audience in the Pledge of Allegiance: 1 VA Governor Bob McDonnell
Total race brdcst time 137 Total comm. brdcst time 54
Number of times selected drivers were focused on:
Mark Martin – 24
Mattias Ekstrom – 26
Jeff Green – 27
Jeff Gordon – 35
Jeff Burton – 39
Dale Earnhardt Jr. – 41
Paul Menard – 41
Brad Keselowski – 47
Juan Montoya – 91
A.J. Allmendinger – 109
Jimmie Johnson – 140
Kyle Busch – 172
Clint Bowyer – 195
Denny Hamlin (race winner) – 237
See full rundown and other races at CawsnJaws.com.(9-16-2010) - Race and Commercial Breakdown of the 2010 Emory Healthcare 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event:
Total number of commercials: 139
Total number of companies or entities advertised: 76
Total number of brief promos of products/services during the race broadcast: 43
Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 11:42 PM
Total minutes: 252
Minutes of race broadcast: 191
Minutes of commercials: 61
Number of ‘mystery cautions’ (debris not shown): 1
Number of awesome renditions of the National Anthem: 1 Ernie Haase and Signature Sound
Number of helpful fathers with a flashlight: 1 Nelson Stewart
Number of commercial-free minutes at the end of the race: 46
Total race brdcst time 191 Total comm. brdcst time 61
Number of times selected drivers were focused on:
J.J. Yeley – 5
Patrick Carpentier – 9
Jeff Burton – 63
Dale Earnhardt Jr. – 68
Clint Bowyer – 73
Jamie McMurray – 81
Ryan Newman – 91
Jeff Gordon – 95
Kurt Busch – 101
Kasey Kahne – 109
Carl Edwards – 124
Jimmie Johnson – 133
Kyle Busch – 159
Tony Stewart (race winner) – 194
See full rundown and other races at CawsnJaws.com.(9-7-2010) - Race and Commercial Breakdown of the 2010 Bristol Race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. ESPN on ABC was the broadcast team for this event.
Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 10:30 PM
Total minutes: 180
Minutes of race broadcast: 136
Minutes of commercials: 44
Total number of commercials: 113
Total number of companies or entities advertised: 68
Number of missed restarts: 0 Although one restart occurred right as broadcast returned from commercial
Number of ‘mystery cautions’ (debris not shown): 1
Total race brdcst time 136 Total comm. brdcst time 44
Number of times selected drivers were focused on:
Kevin Conway – 15
Jeff Green – 18
Dale Earnhardt Jr. – 46
Kurt Busch – 47
Joey Logano – 49
Brad Keselowski – 50
Jeff Burton – 56
Kasey Kahne – 59
Greg Biffle – 61
Clint Bowyer – 86
Jamie McMurray – 94
Jimmie Johnson – 134
Kyle Busch (race winner) – 219
See full rundown and other races at CawsnJaws.com.(8-24-2010) - Race and Commercial Breakdown of the Carfax 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event. Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.
Total number of commercials: 110
Total number of companies or entities advertised: 60
Total number of brief promos of products/services during the race broadcast: 27
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:06 PM
Total minutes: 186
Minutes of race broadcast: 136
Minutes of commercials: 50
Number of missed restarts: 1
Number of ‘mystery cautions’ (debris not shown): 1
Number of times selected drivers were focused on:
P.J. Jones – 5
Robby Gordon – 8
Landon Cassill – 10
Elliott Sadler – 41
Martin Truex Jr. – 66
Jeff Burton – 67
Juan Montoya – 71
Matt Kenseth – 73
Jimmie Johnson – 110
Greg Biffle – 161
Tony Stewart – 181
Kevin Harvick (race winner) – 220
See full rundown and more at CawsnJaws.com.(8-16-2010) - Race and Commercial Breakdown of the Heluva Good! Sour Cream Dips at the Glen: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event. Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.
Total number of commercials: 98
Total number of companies or entities advertised: 62
Total number of brief promos of products/services during the race broadcast: 25
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 3:49 PM
Total minutes: 169
Minutes of race broadcast: 125
Minutes of commercials: 44
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of times selected drivers were focused on:
Ron Fellows – 11
P.J. Jones – 13
Patrick Carpentier – 14
Dale Earnhardt Jr. – 14
Boris Said – 50
Jeff Burton – 63
Kevin Harvick – 74
Tony Stewart – 86
Jamie McMurray – 147
Carl Edwards – 150
Kurt Busch – 159
Juan Montoya (race winner) – 201
Marcos Ambrose – 218
See full rundown and more at CawsnJaws.com.(8-9-2010) - Race and Commercial Breakdown of the Sunoco Red Cross Pennsylvania 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event. Please note that in addition to the commercials and promos listed below there is always a sponsor’s logo that changes throughout the race in the corner of the screen beside the race ticker.
Total number of commercials: 131
Total number of companies or entities advertised: 76
Total number of brief promos of products/services during the race broadcast: 26
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 6:27 PM
Total minutes: 327
Minutes of race broadcast: 215
Minutes of commercials: 54
Minutes of rain delays/red flag: 58
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of times fans were asked to change the channel during the race broadcast: 1 from ESPN 2 to ESPN
Number of fake math professors in a video clip explaining the meaning of Tri-Oval to his fake students: 1
Number of times selected drivers were focused on:
Kevin Conway – 12
Jamie McMurray – 68
Kyle Busch – 81
Kurt Busch – 82
Sam Hornish Jr. – 98
Mark Martin – 133
Jeff Burton – 135
Juan Montoya – 166
Kevin Harvick – 170
Greg Biffle (race winner) – 188
Denny Hamlin – 201
Jimmie Johnson – 235
Jeff Gordon – 279
See full rundown and more at CawsnJaws.com.(8-2-2010) - Race & Commercial Breakdown of the Brickyard 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. ESPN was the broadcast team for this event.
Total number of commercials: 118
Total number of companies or entities advertised: 71
Total number of brief promos of products/services during the race broadcast: 21
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:18 PM
Total minutes: 198
Minutes of race broadcast: 140
Minutes of commercials: 58
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of famous movie stars to plug their newest movie during the race broadcast: 2 Will Ferrell and Mark Wahlberg
Total race brdcst time 140 Total comm. brdcst time 58
Number of times selected drivers were focused on:
Jacques Villeneuve – 10
Paul Menard – 24
Dale Earnhardt Jr. – 39
Matt Kenseth – 47
Jeff Burton – 72
Tony Stewart – 76
Kyle Busch – 79
Kevin Harvick – 103
Mark Martin – 104
Jimmie Johnson – 112
Jamie McMurray (race winner) – 154
Greg Biffle – 188
Juan Montoya – 207
See full rundown and more at CawsnJaws.com.(7-26-2010) - Race & Commercial Breakdown of the LifeLock.com 400: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. TNT was the broadcast team for this event. This will be their last broadcast for the 2010 racing season.
Total number of commercials: 117
Total number of companies or entities advertised: 64
Total number of brief promos of products/services during the race broadcast: 37
Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 10:33 PM
Total minutes: 183
Minutes of race broadcast: 125
Minutes of commercials: 58
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of rousing renditions of the National Anthem: 1 by Jim Cornelison
Total race brdcst time 125 Total comm. brdcst time 58
Number of times selected drivers were focused on:
Landon Cassill – 3
David Stremme – 6
Scott Speed – 12
Brad Keselowski – 18
Dave Gilliland – 19
Dale Earnhardt Jr. – 20
Jeff Burton – 51
Greg Biffle – 71
Carl Edwards – 76
Jamie McMurray – 107
Jimmie Johnson – 111
Jeff Gordon – 115
David Reutimann (race winner) – 149
See full rundown and more at CawsnJaws.com.(7-12-2010) - Race and Commercial Breakdown of the 2010 Coke Zero 500 at Daytona: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. TNT was the broadcast team for this event. This was their annual ‘Wide Open Coverage’; additionally, this was broadcast in HD.
Total number of commercials: 39
Total number of companies or entities advertised: 29
Total number of brief promos of products/services during the race broadcast: 119
Start time to record race/commercial periods: 7:30 PM
Stop time for rain delay: 7:46 PM
Re-started recording times: 9:05 PM
End time to record race/commercial periods: 12:47 AM
otal minutes: 238
Minutes of race broadcast: 225
Minutes of ‘traditional’ commercials (ones that actually left the race broadcast): 13
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of NASCAR Cup Champions to be the Grand Marshall, and give the call to start the engines from his car: 1 Bobby Labonte
Total race brdcst time 225 Total comm. brdcst time 13
Number of times selected drivers were focused on:
Robert Richardson Jr. – 8
David Stremme – 8
Tony Stewart – 41
Reed Sorenson – 42
Dale Earnhardt Jr. – 43
Martin Truex Jr. – 46
Greg Biffle – 47
Kasey Kahne – 62
Elliott Sadler – 64
Clint Bowyer – 82
Jeff Gordon – 130
Sam Hornish Jr. – 131
Kevin Harvick (race winner) – 131
Jeff Burton – 148
See full rundown and more at CawsnJaws.com.(7-8-2010) - Race and Commercial Breakdown of the 2010 Lenox Industrial Tools 301: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
Total number of commercials: 124
Total number of companies or entities advertised: 62
Total number of brief promos of products/services during the race broadcast: 46
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:04 PM
Total minutes: 184
Minutes of race broadcast: 123
Minutes of commercials: 61
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of ‘water bottle cautions’: 1
Number of male enhancement ads: 1
Number of ‘70’s rock bands to perform the National Anthem: 1 Foghat
Number of rum-selling pirates that popped up occasionally during the race broadcast to remind viewers to drink responsibly (“Captain’s orders!”), displayed the correct posture for an authentic ‘pirate pose’, and demonstrated his pit crew capabilities: 1 Captain Morgan
Names (appropriately enough) of the girls accompanying ‘Captain Morgan’: The Morganettes
Total race brdcst time 123 Total comm. brdcst time 61
Number of times selected drivers were focused on:
Andy Lally – 11
Reed Sorenson – 20
Bobby Labonte – 27
Matt Kenseth – 30
Kevin Harvick – 42
Ryan Newman – 65
Mark Martin – 65
Clint Bowyer – 66
A.J. Allmendinger – 75
Tony Stewart – 103
Kyle Busch – 104
Jimmie Johnson (race winner) – 131
Kasey Kahne – 141
Jeff Burton – 145
See full rundown and more at CawsnJaws.com.(6-30-2010) - Race and Commercial Breakdown of the 2010 Toyota/Save Mart 350: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
Total number of commercials: 108
Total number of companies or entities advertised: 78
Total number of brief promos of products/services during the race broadcast: 35
Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:40 PM
Total minutes: 220
Minutes of race broadcast: 161
Minutes of commercials: 59
Number of missed restarts: 0 although there was one very close call
Number of ‘mystery cautions’ (debris not shown): 0
Number of lead news anchors to sing the National Anthem: 1 Robin Meade
Number of announcements that Kyle Busch will really drive that pink bunnies, kittens and baby seals No. 18 Toyotas: 1
Number of road course Foot Cams: 2 Robby Gordon; Kasey Kahne
Number of messages sent by Foot Cam: 1 ’Hi Dad’ on Kasey Kahne’s fire shoe
Number of demonstrations of how to drive with a hood up in front of your windshield: 1 by Denny Hamlin
Total race brdcst time 161 Total comm. brdcst time 59
Number of times selected drivers were focused on:
P.J. Jones – 5
Jan Magnussen – 7
Carl Edwards – 27
Brad Keselowski – 42
Jeff Burton – 59
Mattias Ekstrom – 64
Greg Biffle – 74
Boris Said – 80
Robby Gordon – 99
Kasey Kahne – 115
Kevin Harvick – 139
Marcos Ambrose – 150
Jimmie Johnson (race winner) – 183
See full rundown and more at CawsnJaws.com.(6-22-2010) - Race and Commercial Breakdown of the Heluva Good! Sour Cream Dips 400 at Michigan: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
Total number of commercials: 102
Total number of companies or entities advertised: 60
Total number of brief promos of products/services during the race broadcast: 45
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 3:53 PM
Total minutes: 173
Minutes of race broadcast: 122
Minutes of commercials: 51
Average minutes of commercials in 30 minutes: 8.8
TV Show average minutes of commercials in 30 minutes: ~8.5
Number of missed restarts: 0 although one came right as the broadcast returned from commercial
Number of ‘mystery cautions’ (debris not shown): 2
Number of rum-selling pirates that popped up occasionally during the race broadcast to remind viewers to drink responsibly (“Captain’s orders!”), and to demonstrate his pit crew capabilities: 1 Captain Morgan
Number of very spirited calls to start the engines: 1 by Adam Sandler and Kevin James
Total race brdcst time 122 Total comm. brdcst time 51
Number of times selected drivers were focused on:
Landon Cassill – 5
David Stremme – 8
Marcos Ambrose – 13
Joey Logano – 23
Kyle Busch – 35
Dale Earnhardt Jr. – 36
Greg Biffle – 41
Jeff Gordon – 55
Tony Stewart – 55
Jimmie Johnson – 61
Jeff Burton – 64
Kasey Kahne – 71
Kurt Busch – 75
Denny Hamlin (race winner) – 95
More facts and notes at CawsnJaws.com.(6-16-2010) - Race and Commercial Breakdown of Pocono: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. TNT was the broadcast team for this event.
Total number of commercials: 145
Total number of companies or entities advertised: 83
Total number of brief promos of products/services during the race broadcast: 40
Start time to record race/commercial periods: 1:00 PM
Stopped at rain delay: 1:17 PM
Re-started recording race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:51 PM
Total minutes: 258
Minutes of race broadcast: 188
Minutes of commercials: 70
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 1
Total race brdcst time 188 Total comm. brdcst time 70
Number of times selected drivers were focused on:
Chad McCumbee – 7
David Stremme – 11
Jamie McMurray – 31
A.J. Allmendinger – 49
Sam Hornish Jr. – 54
Joey Logano – 92
Tony Stewart – 98
Jimmie Johnson – 111
Jeff Burton – 132
Kevin Harvick – 137
Clint Bowyer – 141
Denny Hamlin (race winner) – 154
Kyle Busch – 155
See full report at CawsnJaws.com.(6-7-2010) - Commercial breakdown, driver focus, and links related to the Coca-Cola 600: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for last Sunday’s race. Fox was the broadcast team for this event. This was their last race broadcast for this season. TNT begins next week.
Total number of commercials: 174
Total number of companies or entities advertised: 70
Total number of brief promos of products/services during the race broadcast: 37
Start time to record race/commercial periods: 6:00 PM
End time to record race/commercial periods: 10:29 PM
Total minutes: 269
Minutes of race broadcast: 188
Minutes of commercials: 81
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 1 Star Sightings: The stars of the new ‘A-Team’ movie (Jessica Biel, Liam Neeson, Quinton Jackson, Bradley Cooper) make a lap around the track in the movie’s updated van made famous in the old TV series of the same name.
’Digger the Gopher Cam’ Sightings:
Number of animated shots: 8
Number of still shots: 0
Total: 8
Total number of Digger shots not otherwise identified as such: 30
Total race brdcst time 188 Total comm. brdcst time 81
Number of times selected drivers were focused on:
J.J. Yeley – 6
Paul Menard – 48
Dale Earnhardt Jr. – 51
Kevin Harvick – 68
Matt Kenseth – 82
Greg Biffle – 86
Jeff Burton – 87
Jimmie Johnson – 94
Joey Logano – 96
Kyle Busch – 130
David Reutimann – 147
Jamie McMurray – 163
Kurt Busch (race winner) – 214 See full report and more on CawsnJaws.com>(6-6-2010) - Race and Commercial Breakdown of the 2010 All Star Showdown and Race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s races. SPEED was the broadcast team for this event.
Total number of commercials: 115
Total number of companies or entities advertised: 70
Total number of brief promos of products/services during the race broadcast: 24
Total amount of time these brief promos take during broadcast: app. 2 min. 55 sec.
Start time to record race/commercial periods for the All Star Showdown: 7:21 PM
End time to record race/commercial periods for the All Star Showdown: 8:34 PM
Total minutes: 73 min.
Start time to record race/commercial periods for the All Star Race: 8:34 PM
End time to record race/commercial periods for the All Star Race: 11:15 PM
Total minutes: 161 min.
Total minutes of both races: 234
Minutes of race broadcast: 185
Minutes of commercials: 49
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of basketball superstar Honorary Race Starters: 1 Michael Jordon
Number of soon-to-be-NASCAR Hall of Fame inductees to give the call to start the engines: 2 Richard Petty and Junior Johnson
NON – Digger the Gopher Cam Sightings:
Number of times the Fox ‘Digger shot’ (camera embedded in track) was used, but not otherwise identified as such: 16
Total race brdcst time 136 Total comm. brdcst time 25
Totals for both races: Total race brdcst time 185 Total comm. brdcst time 49
Number of times selected drivers were focused on:
Bobby Labonte – 17
Dave Gilliland – 18
Regan Smith – 18
Kevin Harvick – 21
Matt Kenseth – 22
Ryan Newman – 27
Jeff Gordon – 29
Kasey Kahne – 29
Jeff Burton – 50
Martin Truex Jr. (Showdown winner) – 88
Joey Logano – 90
Denny Hamlin – 92
Kyle Busch – 94
Kurt Busch (All Star Race winner) – 120
Jimmie Johnson – 128
See full stats and figures at CawsnJaws.com.(5-25-2010) - TV Commercial Breakdown of All-Star race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Fox was the broadcast team for this event.
Total number of commercials: 130
Total number of companies or entities advertised: 82
Total number of brief promos of products/services during the race broadcast: 42
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:24 PM
Total minutes: 204
Minutes of race broadcast: 146
Minutes of commercials: 58
Number of missed restarts: 0 but there was one very close call
Number of ‘mystery cautions’ (debris not shown): 0
Number of male enhancement commercials: 1 Many NASCAR fans find these types of ads very offensive
Digger the Gopher Cam sightings:
Animated Digger shots: 6; Still Digger shots: 0; Total: 6
Number of Digger shots not otherwise identified as such: 21
Total race brdcst time 146 Total comm. brdcst time 58
Number of times selected drivers were focused on:
Johnny Sauter – 2
Regan Smith – 19
Elliott Sadler – 22
David Ragan – 26
Casey Mears – 30
Kevin Harvick – 53
Martin Truex Jr. – 62
Jeff Gordon – 71
Kurt Busch – 78
A.J. Allmendinger – 100
Jeff Burton – 107
Kyle Busch (race winner) – 176
Jimmie Johnson – 198
See full stats and figures at CawsnJaws.com.(5-24-2010) - Race and Commercial Breakdown of the 2010 Showtime Southern 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. Fox was the broadcast team for this event.
Total number of commercials: 122
Total number of companies or entities advertised: 77
Total number of brief promos of products/services during the race broadcast: 49
Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 11:48 PM
Total minutes: 258
Minutes of race broadcast: 199
Minutes of commercials: 59
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of NY Yankees/Boston Red Sox scores shown during the race: 1
Number of reminders to turn to FX channel if searching for the Y/RS game: Many
Total race brdcst time 199 Total comm. brdcst time 59
Number of times selected drivers were focused on:
David Stremme – 8
Dave Gilliland – 22
Brad Keselowski – 39
Jimmie Johnson – 52
Ryan Newman – 59
Dale Earnhardt Jr. – 64
Brian Vickers – 95
Kurt Busch – 95
Kyle Busch – 97
Jeff Burton – 106
Jamie McMurray – 147
Denny Hamlin (race winner) 152
Jeff Gordon – 174
See full stats and figures at CawsnJaws.com.(5-9-2010) - Race and Commercial Breakdown of the Richmond Sprint Cup race: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. Fox was the broadcast team for this event.
Total number of commercials: 112
Total number of companies or entities advertised: 74
Total number of brief promos of products/services during the race broadcast: 45
Start time to record race/commercial periods: 7:30 PM
End time to record race/commercial periods: 10:47 PM
Total minutes: 197
Minutes of race broadcast: 144
Minutes of commercials: 53
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 1
’Digger the Gopher Cam’ Sightings:
Animated Digger shots: 7
Still Digger shots: 0
Total: 7
Total number of Digger shots not otherwise identified as such: 16
Total race brdcst time 144 Total comm. brdcst time 53
Number of times selected drivers were focused on:
Travis Kvapil – 13
Greg Biffle – 19
Matt Kenseth – 27
Mark Martin – 38
Martin Truex Jr. – 53
Denny Hamlin – 66
Kasey Kahne – 69
Carl Edwards – 70
Jeff Burton – 108
Jimmie Johnson – 113
Kevin Harvick – 126
Jeff Gordon – 186
Kyle Busch (race winner) – 193
See full stats and figures at CawsnJaws.com.(5-1-2010) - Race and Commercial Breakdown of the 2010 Aaron’s 499: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Fox was the broadcast team for this event.
Total number of commercials: 129
Total number of companies or entities advertised: 81
Total number of brief promos of products/services during the race broadcast: 43
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 4:53 PM
Total minutes: 233
Minutes of race broadcast: 167
Minutes of commercials: 66
Number of missed restarts: 0 But one very close call
Number of ‘mystery cautions’ (debris not shown): 0
Number of look-a-like Jack Roush hats creamed on the track: 1
Number of times Mike Joy said there would be no more commercial breaks till then end of the race: 1
Number of commercial breaks following Mike Joy’s announcement: 3
’Digger the Gopher Cam’ sightings:
Animated Digger shots: 9
Still Digger shots: 0
Total: 9
Digger shots otherwise not identified as such: 31
Total race brdcst time 167 Total comm. brdcst time 66
Number of times selected drivers were focused on:
Johnny Sauter – 18
Bobby Labonte – 61
Tony Stewart – 70
Kevin Harvick (race winner) – 74
Kurt Busch – 88
Jamie McMurray – 88
Juan Montoya – 89
David Reutimann – 116
Greg Biffle – 119
Denny Hamlin – 147
Jeff Burton – 147
Jimmie Johnson – 148
Dale Earnhardt Jr. – 164
Kyle Busch – 195
See full stats and figures at CawsnJaws.com.(4-26-2010) - Race and Commercial Breakdown of the 2010 Samsung Mobile 500 at Texas: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Monday’s race. Fox was the broadcast team for this event.
Total number of commercials: 118
Total number of companies or entities advertised: 65
Total number of brief promos of products/services during the race broadcast: 52
Start time to record race/commercial periods: 12:01 PM
End time to record race/commercial periods: 4:04 PM
Total minutes: 243
Minutes of race broadcast: 182
Minutes of commercials: 61
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
’Digger the Gopher Cam’ Sightings:
Animated Digger shots: 8; Still Digger shots: 0; Total: 8
Number of Digger shots not otherwise identified as such: 18
Total race brdcst time 182 Total comm. brdcst time 61
Number of times selected drivers were focused on:
Dave Blaney – 2
Dave Gilliland – 20
Mark Martin – 26
Scott Speed – 29
Matt Kenseth – 49
Kurt Busch – 75
Kyle Busch – 102
Denny Hamlin (race winner) – 111
Greg Biffle – 125
Jeff Burton – 160
Tony Stewart – 174
Dale Earnhardt Jr. – 178
Jeff Gordon – 206
Jimmie Johnson – 230
For much more, stats, driver focus see CawsnJaws.com.(4-20-2010) - Race and Commercial Breakdown of Phoenix: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for the Phoenix race. Fox was the broadcast team for this event.
Total number of commercials: 114
Total number of companies or entities advertised: 72
Total number of brief promos of products/services during the race broadcast: 51
Total amount of time these brief promos take during broadcast: app. 7 min. 30 sec.
Recorded race/commercial time periods: 7:30 PM – 11:34 PM
Total minutes: 244
Minutes of race broadcast: 189
Minutes of commercials: 55
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 1
Number of male enhancement ads: 2
Number of Moments-of-Silence in honor of the fallen miners in W.Va.: 1
Number of times Carl Edward’s favorite Subway sandwich was noted on-screen: 1 Sweet Onion Chicken Teriyaki
Number of submerged bridges near P.I.R. shown on-screen: 1
Number of references to the explosion of Fungus Gnats near P.I.R.: 1
Digger the Gopher Cam sightings: 8 all animated
Total race brdcst time 189 Total comm. brdcst time 55
Number of times selected drivers were focused on:
Johnny Sauter – 2
Bobby Labonte – 5
Terry Cook – 17
Scott Riggs – 26
David Reutimann – 33
Dale Earnhardt Jr. – 48
Martin Truex Jr. – 48
Jeff Burton – 60
Ryan Newman (race winner) – 77
Clint Bowyer – 118
Jeff Gordon – 121
Kyle Busch – 134
Jimmie Johnson – 152
Juan Montoya – 166
See full report and much more at CawsnJaws.(4-12-2010) - Race and Commercial Breakdown of Martinsville: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for the Martinsville race. Fox was the broadcast team for this event.
Total number of commercials: 136
Total number of companies or entities advertised: 75
Total number of brief promos of products/services during the race broadcast: 53
Total amount of time these brief promos take during broadcast: app. 7 min. 35 sec.
Recorded race/commercial time periods on Sunday: 1:00 PM – 2:24 PM
Recorded race/commercial time periods on Monday: 12:01 PM – 3:55 PM
Total minutes: 318
Minutes of race broadcast: 261
Minutes of commercials: 57
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of rain-delay interviews: 8
Number of rain-delay interviews of a singing fish plaque: 1
Number of male enhancement ads: 0 Thanks Fox!
Digger the Gopher Cam sightings: 9 all animated
Total race brdcst time 261 Total comm. brdcst time 57
Number of times selected drivers were focused on:
David Stremme – 14
Kevin Conway – 20
Dave Gilliland – 20
Travis Kvapil – 25
Marcos Ambrose – 41
Greg Biffle – 56
Joey Logano – 76
Dale Earnhardt Jr. – 83
Ryan Newman – 109
Jimmie Johnson – 162
Jeff Gordon – 188
Denny Hamlin (race winner) – 204
Jeff Burton – 268
See full report and much more at CawsnJaws.(3-31-2010) - Race and Commercial Breakdown of the 2010 Kobalt Tools 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for last Sunday’s race. Fox was the broadcast team for this event.
Total number of commercials: 104
Total number of companies or entities advertised: 57
Total number of brief promos of products/services during the race broadcast: 43
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 5:17 PM
Total minutes: 257
Minutes of race broadcast: 201
Minutes of commercials: 56
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 3
Animated Digger shots: 10
Still Digger shots: 0
Total race brdcst time 201 Total comm. brdcst time 56
Number of times selected drivers were focused on:
Regan Smith – 10
Kevin Harvick – 33
Martin Truex Jr. – 51
Jeff Burton – 57
Paul Menard – 59
Brad Keselowski – 64
Greg Biffle – 70
Kyle Busch – 78
Jimmie Johnson – 131
Denny Hamlin – 156
Juan Pablo Montoya – 176
Kasey Kahne – 220
Kurt Busch (race winner) – 228 See full report and more at CawsnJaws.(3-16-2010) - Race and Commercial Breakdown for Las Vegas: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race at Las Vegas Motor Speedway. Fox was the broadcast team for this event.
Total number of commercials: 114
Total number of companies or entities advertised: 61
Total number of brief promos of products/services during the race broadcast: 34
Start time to record race/commercial periods: 3:00 pm
End time to record race/commercial periods: 6:08 pm
Total minutes: 188
Minutes of race broadcast: 136
Minutes of commercials: 52
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of mysterious cautions brought on by malfunctioning caution lights: 2
Number of new uses for sugary colas: 1 To help with pit box traction
‘Digger the Gopher Cam’ Sightings:
Animated Digger shots: 10
Still Digger shots: 0
Total: 10
Number of Digger shots not identified as such: 18
Total race brdcst time 136 Total comm. brdcst time 52
Number of times selected drivers were focused on:
Marcos Ambrose – 9
Martin Truex Jr. – 12
Kevin Conway – 15
Mark Martin – 43
Joey Logano – 44
Jeff Burton – 48
Kevin Harvick – 52
Greg Biffle – 68
Carl Edwards – 73
Kyle Busch – 84
Matt Kenseth – 88
Jimmie Johnson (race winner) – 125
Jeff Gordon – 148
See more stats, commercials, notes and links at CawsnJaws.com.(3-1-2010) - Commercial Breakdown of the 2010 Auto Club 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s Auto Club 500 at Auto Club Speedway. Fox was the broadcast team for this event.
Total number of commercials: 108
Total number of companies or entities advertised: 64
Total number of brief promos of products/services during the race broadcast: 57
Total amount of time these brief promos take during broadcast: app. 10 min. 10 sec.
Start time to record race/commercial periods: 3:00 PM
End time to record race/commercial periods: 6:51 PM
Total minutes: 231
Minutes of race broadcast: 177
Minutes of commercials: 54
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 1
Number of ‘Digger the Gopher Cam’ sightings:
Digger Animated shots: 13; Digger Still shots: 0; Total: 13
Number of times The Digger shot was used but not identified as such: 33
Total race brdcst time 177 Total comm. brdcst time 54
Number of times selected drivers were focused on:
Dale Earnhardt Jr. – 26
Denny Hamlin – 35
Joey Logano – 45
Greg Biffle – 69
Brian Vickers – 76
Kurt Busch – 81
Matt Kenseth – 90
Clint Bowyer – 99
Mark Martin – 127
Kyle Busch – 151
Jeff Burton – 168
Kevin Harvick – 176
Jimmie Johnson (race winner) – 234
See full report at CawsnJaws.com.(2-24-2010) - Commercial Breakdown of the 2010 Daytona 500: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Sunday’s race. Fox was the broadcast team for this event.
Start time to record race/commercial periods: 1:00 PM
End time to record race/commercial periods: 7:33 PM *
*The race broadcast was extended for over two hours for pothole repair.
Total number of commercials: 144
Total number of companies or entities advertised: 70
Total number of brief promos of products/services during the race broadcast: 73
Total minutes: 393
Minutes of race broadcast: 317
Minutes of commercials: 76
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
Number of Brian France sightings: 1 to talk about the pothole
Number of celebrity sightings: 1 Larry the Cable Guy
Number of tours of Jeff Hammond’s ‘Visual Display Playground’: 1
Number of racing legends to give the call to start the engines: 1 Junior Johnson
Number of racing legends in the pace car: 1 Richard Petty
‘Digger the Gopher Cam’ sightings: Animated: 13; Still: 0
Number of ‘Digger’ camera shots NOT identified as such: 34
Total race brdcst time 317 Total comm. brdcst time 76
Number of times selected drivers were focused on:
Robert Richardson Jr. – 8
Jeff Burton – 53
Denny Hamlin – 60
David Ragan – 86
Jamie McMurray (race winner) – 97
Kasey Kahne – 133
Dale Earnhardt Jr. – 135
Kyle Busch – 137
Jeff Gordon – 138
Martin Truex Jr. – 159
Greg Biffle – 170
Clint Bowyer – 215
Kevin Harvick – 236
For a much broader report and more data and links, go to CawsnJaws.com.(2-18-2010) - Race and Commercial Breakdown of the 2010 Gatorade Duels: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on during these races, here is the breakdown for Thursday’s races. SPEED was the broadcast team for this event.
Total number of commercials: 102
Total number of companies or entities advertised: 49
Total number of brief promos of products/services during the race broadcast: 17
Start time to record race/commercial periods: 2:00 pm
End time to record race/commercial periods: 5:00 pm
Total minutes: 180
Minutes of race broadcast: 133
Minutes of commercials: 47
Number of missed restarts: 0
Number of ‘mystery cautions’: 0
Total race brdcst time: 133 Total comm. brdcst time: 47
Number of times selected drivers were focused on:
David Reutimann – 19
Elliott Sadler – 28
Joey Logano – 28
Scott Speed – 29
Jeff Burton – 31
Casey Mears – 44
Bobby Labonte – 46
Tony Stewart – 46
Jeff Gordon – 50
Brad Keselowski – 53
Kasey Kahne (Duel 2 winner) – 54
Greg Biffle – 59
Dale Earnhardt Jr. – 60
Jimmie Johnson (Duel 1 winner) – 62
See the full report, driver focus, times when in focus at CawsnJaws.com.(2-13-2010) - Commercial breakdown related to the 2010 Bud Shootout: For those of you NASCAR fans that like stats and love to hate commercials, or wonder how often your driver was focused on, here is the breakdown for Saturday’s race. Fox was the broadcast team for this event.
Total number of commercials: 74
Total number of companies or entities advertised: 46
Total number of brief promos of products/services during the race broadcast: 14
Start time to record race/commercial periods: 8:10 PM
End time to record race/commercial periods: 10:06 PM
Total minutes: 116
Minutes of race broadcast: 82
Minutes of commercials: 34
Number of missed restarts: 0
Number of ‘mystery cautions’ (debris not shown): 0
‘Digger the Gopher Cam’ made his appearance, but not as often as in past Fox broadcasts
Number of ‘Digger the Gopher Cam’ appearances: 2 (still shots) 3 (action shots) Total: 5
Total race brdcst time 82 Total comm. brdcst time 34
Number of times selected drivers were focused on:
Kurt Busch – 20
Dale Earnhardt Jr. – 30
Matt Kenseth – 38
Jeff Burton – 39
Jeff Gordon – 41
Mark Martin – 46
Kyle Busch – 47
Jimmie Johnson – 64
Jamie McMurray – 68
Greg Biffle – 73
Tony Stewart – 87
Kasey Kahne – 93
Kevin Harvick (race winner) – 110
See full report at CawsnJaws.(2-9-2010)